Social Media Content Creator

Key Responsibilities

Content Creation & Publishing

• Shoot, edit, and publish high-quality photos, reels, and videos of food, beverages, and customer experiences.
• Write engaging captions, hashtags, and copy tailored to each platform.
• Maintain a consistent posting schedule as per the content calendar.

Trendspotting & Engagement

• Track latest social media trends, challenges, and audio tracks to create viral-friendly content.
• Engage with followers, reply to comments/DMs, and build community interaction.
• Collaborate with influencers, bloggers, and local partners for promotions.

Brand Building

• Showcase behind-the-scenes stories of the café/kitchen/outlets.
• Highlight new launches, festive specials, and campaigns creatively.
• Maintain a fun, youthful, and authentic tone of voice aligned with the brand.

Analytics & Reporting

• Monitor post performance (reach, engagement, shares, saves).
• Share weekly/monthly insights and recommend improvements.
• Experiment with content formats (polls, quizzes, reels, carousel posts, stories, shorts).

Skills & Competencies

• Strong knowledge of Instagram, Facebook, YouTube, and LinkedIn.
• Photography/videography and editing skills (mobile + basic software).
• Familiarity with Canva, CapCut, InShot, or Adobe tools is a plus.
• Creativity, storytelling, and eye for design.
• Trend awareness with ability to quickly adapt.

Job Type: Full-time

Pay: ₹15,000.00 - ₹40,000.00 per month

Benefits:

• Provident Fund

Language:

• Hindi (Preferred)
• English (Preferred)

Work Location: In person