Social Media Content Creator

Job Description

Position Overview: As our Social Media Content Creator, you will be responsible for developing and executing content strategies across multiple platforms. You will work closely with the marketing team to produce compelling visuals, engaging copy, and innovative campaigns that resonate with our audience. Key Responsibilities: Conduct in-depth research on industry-related topics, competitors, and trends Develop content strategies aligned with marketing objectives and audience interests Produce high-quality content in various formats (videos, articles, infographics, carousels) Adapt tone and style to meet brand guidelines across different platforms Draft content using digital publishing tools (e.g., WordPress, HubSpot, etc.) istribute content on websites, blogs, and social media channels (e.g., Facebook, LinkedIn, Instagram) Tailor content for specific audiences and platforms, incorporating trending topics and formats onduct keyword research to inform content strategy Use SEO best practices to improve search visibility and drive traffic Monitor and analyze web traffic and user engagement (e.g., bounce rates, conversion rates) Generate insights and optimize content accordingly Qualifications: 2+ years of experience in digital content creation, social media management, or related fields Strong writing, editing, and visual storytelling skills Familiarity with SEO tools (Google Analytics, SEMrush, Ahrefs, etc.) Experience with design and video tools (Canva, Adobe Creative Suite, CapCut, etc.) Knowledge of digital publishing platforms (e.g., WordPress, Medium, etc.) Ability to manage multiple projects and meet deadlines independently