Social Media & Brand Strategist

Job Description

Requirement for Social Media & Brand Strategist Must Have… Skills and Qualities of a Social Media & Brand Strategist Prior experience working in an advertising agency is mandatory. Strong command over Social Media Strategy and Brand Communication. Ability to create strategic content concepts for posts, reels, campaign videos and influencer videos. Excellent content writing skills with a good sense of visual storytelling. Strong analytical skills to assess campaign performance and audience insights. Creative, proactive, and aligned with evolving digital trends. Excellent communication and presentation skills. Organized, deadline-driven, and team-oriented mind-set. Good knowledge of social media tools and platforms (Meta, LinkedIn, etc.). Roles & Responsibilities: Develop and execute customized Social Media Strategies for clients from various industries. Understand brand goals and deliver cohesive Brand Strategy. Ideate and write content for posts, videos, campaigns, and online activations. Collaborate with designers, video editors, and coordinators to bring ideas to life. Monitor trends, competitor activity, and adapt strategy accordingly. Generate periodic performance reports with actionable insights. Participate in client meetings and present campaign plans with clarity and impact. Education Qualification: Graduate in Mass Communication, Marketing, Advertising, or any relevant field is preferable. Experience Required: Minimum 3+ years in a similar role at an ad agency is preferable No. of Position Vacant: 1 Location: Rajkot or Remote Job Type: Full-time Pay: ₹350,000.00 - ₹650,000.00 per year Benefits: Leave encashment Schedule: Fixed shift Weekend availability Supplemental Pay: Overtime pay Work Location: In person Expected Start Date: 01/07/2025