SMS Deliverability Manager

We are seeking an experienced and strategic SMS Deliverabilty Mnaager to join our team. In this role, you will lead our SMS Deliverability Consulting practice, overseeing a team of deliverability consultants while defining and implementing SMS deliverability strategies for our enterprise clients.

Strategy & Consulting

• Act as the in-house

  expert on SMS deliverability

  , responsible for monitoring delivery rates, latency, and operator-level performance across key markets (India, Middle East, Japan, SEA).
• Partner with enterprise clients to design and execute

  SMS deliverability strategies

  that maximize reach and engagement while ensuring compliance with local telecom regulations.
• Stay ahead of

  carrier policy changes

  ,

  DLT regulations

  , and

  global messaging standards

  to ensure consistent deliverability and throughput.
• Work cross-functionally with

  Customer Success

  ,

  Product

  , and

  Engineering

  teams to define deliverability best practices and optimize messaging performance.

Deliverability Issue Resolution

• Serve as the

  final escalation point

  for complex deliverability or routing issues related to carrier filtering, sender ID restrictions, or message template rejections.
• Analyze routing data, DLR reports, and operator feedback to identify root causes and implement corrective measures.
• Build and maintain relationships with telecom aggregators, carriers, and SMS gateway providers to proactively manage throughput and sender reputation.
• Ensure proper configuration and monitoring of

  sender IDs, templates, and DLT registrations

  for all high-volume accounts.
• Develop and maintain

  deliverability dashboards

  , track key performance indicators (DLR%, latency, operator-wise performance), and recommend optimization strategies.

Business Growth & Client Success

• Collaborate with

  Customer Success and Sales

  teams to identify opportunities for

  campaign optimization

  and

  service upsells

  related to SMS strategy and routing efficiency.
• Partner with clients to improve ROI through high-quality deliverability consulting and performance improvements.
• Provide actionable insights to clients on improving campaign performance, content compliance, and operator engagement rates.

Cross-Functional Collaboration

• Work closely with the

  Product and Engineering

  teams to shape the product roadmap for

  SMS routing and deliverability features

  .
• Partner with

  Marketing and CS teams

  to develop best-practice playbooks, whitepapers, and thought leadership content showcasing Gateway's expertise in global messaging.
• Collaborate with

  Support teams

  to resolve client-specific issues and improve overall messaging reliability.

What You'll Bring

• 710 years of experience

  in SMS Deliverability, Carrier Relations, or related fields (CPaaS, Messaging Infrastructure, Telecom Operations).
• Strong understanding of

  A2P messaging

  ,

  carrier routing

  ,

  DLT compliance

  , and

  sender reputation management

  .
• Experience managing deliverability across

  multiple markets

  (India, GCC, SEA, Japan) and working with both local and global aggregators.
• Hands-on experience with

  SMS gateway platforms

  (Twilio, Route Mobile, Kaleyra, Gupshup, Infobip, MSG91, etc.).
• Familiarity with

  operator-level feedback mechanisms

  ,

  DLR analysis

  , and

  traffic routing optimization

  .
• Understanding of

  SMS content regulations

  (TRAI DLT, CTIA, GDPR, PDPA, etc.) and campaign compliance management.
• Strong analytical skills with the ability to interpret data and translate insights into actionable deliverability improvements.
• Excellent troubleshooting, communication, and client management skills in high-pressure situations.

Bonus:

• Experience with

  multi-channel deliverability

  (SMS + WhatsApp + RCS).
• Prior exposure to

  carrier-level integrations

  or

  SMS platform operations

  .

Disclaimer:

It has been brought to our attention that there have recently been instances of fraudulent job offers, purporting to be from Capillary Technologies. The individuals or organizations sending these false employment offers may pose as a Capillary Technologies recruiter or representative and request personal information, purchasing of equipment or funds to further the recruitment process or offer paid training. Be advised that Capillary Technologies does not extend unsolicited employment offers. Furthermore, Capillary Technologies does not charge prospective employees with fees or make requests for funding as a part of the recruitment process.

We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.