Company Overview Smartedge Consulting is a Hyderabad-based management consulting firm specializing in ISO certifications and business excellence solutions. With a presence across Telangana, Andhra Pradesh, Karnataka, Tamil Nadu, and Maharashtra, we serve diverse sectors including manufacturing, IT & ITeS, infrastructure, education, healthcare, energy, and engineering. Our services encompass Quality Management Systems (ISO 9001), Environmental Management Systems (ISO 14001), Occupational Health & Safety (ISO 45001), Energy Management (ISO 50001), Food Safety (ISO 22000, FSSC 22000, BRCGS), Information Security (ISO 27001), and process improvement methodologies like TPM, 5S, and Lean Six Sigma. ​ Job Title: Regional Manager – South (Sales & Marketing) Location: Hyderabad / Bengaluru / Chennai (covering entire Southern India) Department: Sales & Marketing Reports to: Director – Sales & Strategy / Managing Partner Experience: 8–15 years in B2B Sales, Consulting, or Professional Services Employment Type: Full-time Role Summary: The Regional Manager – South (Sales & Marketing) will lead and drive revenue growth across the Southern India region by developing and executing region-specific go-to-market (GTM) strategies. The role requires strong leadership, client engagement, and people management skills to establish Smartedge as a trusted consulting partner across industries. Key Responsibilities: 🧭 Strategic Sales & Market Development Develop and implement region-specific sales strategies aligned with company goals (IMS, Safety, ESG, Energy, Food Safety, etc.) Identify micro-niche opportunities within Pharma, Infra, Manufacturing, FMCG, Healthcare, etc. Drive market penetration and build new client segments through targeted campaigns and alliances. 💼 Client Acquisition & Relationship Management Own regional business development targets and funnel growth (leads to closure) Conduct CXO-level meetings, solution presentations, and proposal negotiations Ensure high client satisfaction, cross-selling, and repeat business 📊 Marketing & Campaign Execution Plan and execute region-specific marketing campaigns (email, WhatsApp, LinkedIn) Organize and participate in regional events, expos, webinars, and client roundtables Collaborate with the marketing team for brand positioning in South India 👥 Team Leadership & Collaboration Lead and mentor a team of Business Development Executives and Telecallers Coordinate with Practice Heads for technical proposals, delivery planning, and post-sale execution Monitor team KPIs and provide ongoing coaching and support 📈 Reporting & MIS Maintain accurate pipeline reports and forecast revenue Submit weekly dashboards and sales performance updates Track competitor activity and suggest course corrections Key Result Areas (KRAs) & KPI -Revenue Growth -Achieve monthly/quarterly targets for consulting, audits, and training -Client Acquisition -New clients acquired in key sectors and geographies -Market Expansion -New sectors/regions penetrated (e.g., Tier-2 cities, MSMEs) -Proposal Conversion -Proposal-to-deal conversion ratio (target: >30%) -Team Performance -Achievement of regional team KPIs and onboarding efficiency -CRM & Reporting -Timely reporting, CRM usage, and funnel health updates Required Skills & Qualifications: Graduate/Postgraduate in Business, Marketing, or Engineering (MBA preferred) 10+ years in B2B sales, with at least 3 years in a regional managerial role Experience in consulting, safety, ISO, ESG, or compliance services preferred Excellent communication, presentation, and negotiation skills Proven track record of revenue ownership and team leadership Preferred Attributes: Deep industry connections across South India Proactive, self-motivated, and goal-driven personality Familiarity with CRM tools, digital outreach platforms, and Excel reporting Compensation & Incentives: Competitive fixed salary + performance-linked incentives Travel allowance and mobile reimbursement Quarterly bonus for target achievement Show more Show less

Company Overview Smartedge Consulting is a Hyderabad-based management consulting firm specializing in ISO certifications and business excellence solutions. With a presence across Telangana, Andhra Pradesh, Karnataka, Tamil Nadu, and Maharashtra, we serve diverse sectors including manufacturing, IT & ITeS, infrastructure, education, healthcare, energy, and engineering. Our services encompass Quality Management Systems (ISO 9001), Environmental Management Systems (ISO 14001), Occupational Health & Safety (ISO 45001), Energy Management (ISO 50001), Food Safety (ISO 22000, FSSC 22000, BRCGS), Information Security (ISO 27001), and process improvement methodologies like TPM, 5S, and Lean Six Sigma. ​ Job DescriptionEmail Marketing Executive Role Summary The Email Marketing Executive is responsible for planning, executing, and optimizing email marketing campaigns to generate leads, nurture prospects, and support sales enablement for Smartedge Consulting's services. This role involves database management, campaign execution, A/B testing, content coordination, and performance tracking. Key Responsibilities Campaign Strategy & Execution Develop and execute targeted email marketing campaigns to promote Smartedge services (IMS, ESG, Safety, etc.). Create engaging email content in coordination with the content and service teams. Set up email journeys, drip campaigns, and automation using tools like Mailchimp, Zoho Campaigns, or similar. Lead Generation & Nurturing Build and maintain prospect and client databases. Segment lists based on buyer persona, service interests, industry, and engagement levels. Deploy follow-up campaigns based on lead behavior and sales feedback. Database Management Manage and maintain clean, updated contact lists. Ensure GDPR / privacy compliance in list building and communication. Performance Monitoring & Reporting Track open rates, click-through rates, conversion rates, and campaign ROI. Optimize campaigns based on data insights and best practices. Collaboration with Sales & Content Teams Align campaigns with sales objectives and active GTM strategies. Coordinate with content creators for case studies, service highlights, and client success stories. (KRAs) & KPIs) -Campaign Planning & Execution -Design and deploy effective email campaigns -Number of campaigns sent per month -Lead Database Management -Build and segment lead/contact lists -Growth of opt-in database (monthly % growth) -Lead Generation & Nurturing -Generate qualified leads for the sales team -Number of Marketing Qualified Leads (MQLs) generated -Engagement Tracking & Reporting -Monitor campaign effectiveness -Open Rate %, CTR %, Unsubscribe Rate %, Bounce Rate % -Campaign Optimization & A/B Testing -Improve campaign outcomes based on data insights -Increase in engagement and conversion over baseline -Cross-team Coordination -Collaborate with sales and content teams to align messaging -Number of collaborative content-driven campaigns -Compliance & Best Practices -Ensure data privacy and industry best practices in email marketing -100% compliance with data privacy and unsubscribe policies Preferred Skills & Competencies Proficiency in Email Marketing Platforms (Mailchimp, Zoho Campaigns, etc.) Strong written communication and content editing skills Knowledge of marketing automation and CRM integration Data-driven mindset with experience in campaign analytics Understanding of B2B consulting services and buyer journey Team collaboration and time management Awareness of data privacy regulations (GDPR, CAN-SPAM) Qualifications & Experience Bachelor’s degree in Marketing, Business Administration, or related field 1-3 years of experience in email or digital marketing, preferably in B2B services Experience with CRM and marketing automation tools is an advantage Show more Show less