Content Marketing Create valuable content (e.g., blog posts, eBooks, webinars, videos) to attract and educate your target audience. Use calls-to-action (CTAs) to guide readers to gated content or sign-up forms. Search Engine Optimization (SEO) Optimize your website and content for keywords that your target audience searches for. Use strategies like link building, meta tags, and mobile optimization to drive organic traffic. Social Media Marketing Share engaging posts, run contests, or use targeted ads to reach potential leads on platforms like Facebook, LinkedIn, and Instagram. Leverage LinkedIn for B2B lead generation by joining relevant groups and connecting with decision-makers. Email Marketing Build a segmented email list and send personalized campaigns, offering valuable resources or promotions. Use drip campaigns to nurture leads over time. Paid Advertising Use Google Ads, social media ads, and retargeting campaigns to capture leads from paid channels. Focus on specific audiences through targeting options to improve lead quality. Landing Pages and Lead Magnets Create dedicated landing pages with clear CTAs and lead forms. Offer lead magnets like free trials, templates, whitepapers, or discounts in exchange for contact information. Networking and Events Attend industry events, trade shows, or webinars to build connections and collect potential leads. Host your own events to engage directly with your audience. Chatbots and Live Chat Implement AI-powered chatbots or live chat on your website to engage visitors in real-time and collect information for follow-ups. Referrals and Partnerships Encourage existing customers to refer your business. Partner with complementary businesses to share leads and collaborate on campaigns. Lead Scoring and CRM Tools Use Customer Relationship Management (CRM) tools to track and score leads based on their behavior and engagement. Automate lead nurturing workflows with tools like HubSpot, Salesforce, or Zoho.

Company Description Silverdome Realtors is India's premier real estate consultant based in Gurgaon and Dubai. We are the key to your best investments. Role Description This is a full-time, on-site role located in Gurugram for a Senior Executive Sales in Real Estate. The role involves day-to-day tasks related to sales, client interactions, property viewings, negotiations, and closing deals. Qualifications Sales, Negotiation, and Communication skills Knowledge of real estate market trends and regulations Customer Relationship Management (CRM) skills Strong networking and interpersonal skills Ability to work under pressure and meet sales targets Experience in real estate sales is a plus Bachelor's degree in Business, Real Estate, or related field Show more Show less

Job Description: Presales Executive Real Estate Role Overview: A Presales Executive in the real estate sector is responsible for managing and nurturing leads, engaging with potential customers, and assisting the sales team in converting inquiries into sales. The role involves providing detailed project information, addressing customer queries, and maintaining an excellent customer experience from the first point of contact. Key Responsibilities: 1. Lead Management: • Handle incoming leads via calls, emails, and online inquiries. • Follow up with potential buyers and qualify leads based on interest and budget. • Maintain and update the CRM system with lead status. 2. Customer Engagement: • Provide detailed information about real estate projects, pricing, and amenities • Understand customer requirements and suggest suitable properties. • Schedule site visits and coordinate with the sales team. 3. Coordination & Support: • Work closely with the sales team to ensure a smooth transition of leads. • Assist in organizing promotional events and campaigns. • Share market trends and customer feedback with the marketing team. 4. Documentation & Reporting: • Maintain records of lead interactions and follow-up schedules. • Prepare weekly and monthly reports on lead conversion status. Required Skills & Qualifications: • Bachelors degree. • 1-3 years of experience in presales, customer service, or real estate. • Strong communication and persuasion skills. • Proficiency in CRM software and MS Office. • Ability to handle high call volumes and work in a fast-paced environment. Preferred: • Experience in real estate presales or tele sales. • Knowledge of local real estate market trends.

We are looking for an experienced and customer-centric CRM Manager to oversee client relationship management processes across the pre-sales and post-sales lifecycle. This role is crucial in improving customer engagement, managing lead pipelines, ensuring excellent service delivery, and driving customer satisfaction in a real estate environment. Role & responsibilities 1. CRM Operations & System Management • Maintain, monitor, and update the CRM system (e.g., Salesforce, Zoho, HubSpot, etc.) to ensure accuracy and efficiency. • Track customer journey touchpoints from inquiry to final possession. • Generate regular reports on lead conversion, sales funnel health, and campaign performance. 2. Lead Management & Coordination • Allocate and monitor leads to the sales team as per predefined logic. • Follow up with the sales team on lead status updates and closures. • Ensure proper classification and nurturing of leads (Hot, Warm, Cold). 3. Customer Engagement & Service • Act as the point of contact for customer communication regarding documentation, payments, project updates, and post-sales support. • Drive initiatives to improve customer satisfaction and retention. • Coordinate with cross-functional teams (Sales, Legal, Finance, Projects) to ensure timely updates and issue resolution. 4. Reporting & Analytics • Prepare dashboards and insights for management on CRM performance metrics. • Analyze customer behavior and recommend strategies for engagement or reactivation. Compliance & Data Management • Ensure customer data is managed in compliance with data protection policies (e.g., GDPR, RERA). • Maintain accurate and up-to-date client records and documentation. Preferred candidate profile • Familiarity with RERA guidelines and real estate project lifecycle. • Experience in handling high-value clients in residential or commercial real estate. • Knowledge of real estate documentation, agreements, and payment tracking. • Team management experience is a plus.

We are seeking a dynamic and results-driven Head of Marketing to lead all marketing initiatives for our real estate business. The ideal candidate will be responsible for creating and executing innovative marketing strategies to build brand awareness, drive qualified leads, and support sales objectives for residential and/or commercial projects. Key Responsibilities: 1. Marketing Strategy & Planning Develop and implement comprehensive marketing strategies aligned with business objectives. Conduct market research and competitor analysis to identify trends and opportunities. Plan and manage go-to-market strategies for new project launches. 2. Brand Management Define and strengthen the company's brand positioning in the real estate market. Ensure brand consistency across all marketing channels and materials. Oversee development of branding, creative, and communication assets. 3. Lead Generation & Digital Marketing Lead digital marketing efforts including SEO/SEM, paid media, social media, and email marketing. Manage CRM systems to track leads, nurture prospects, and improve conversions. Optimize campaigns based on analytics and KPIs (ROI, CPL, CTR, etc.). 4. Project Marketing Design marketing plans for individual real estate projects including brochures, site branding, and events. Coordinate with sales and site teams to ensure alignment on project promotions and pricing. 5. Team Management & Collaboration Lead and mentor the internal marketing team and manage relationships with external agencies. Collaborate with the sales, design, and product development teams to align marketing strategies with business goals. 6. Offline Marketing & Events Oversee print media, outdoor advertising (hoardings, billboards), and event sponsorships. Organize promotional events, exhibitions, and open-house campaigns. Key Skills & Qualifications: Bachelors/Masters degree in Marketing, Business Administration, or a related field. Proven experience leading marketing in real estate, property development, or similar sectors. Strong grasp of digital tools, analytics platforms, and CRM systems. Excellent communication, leadership, and project management skills. Deep understanding of consumer behavior, market trends, and pricing strategies.