SEO Executive

Department: Digital Marketing

Job Summary

We are looking for a detail-oriented SEO Executive specializing in On-Page Optimization to

join our growing EdTech team. The ideal candidate will be responsible for implementing and

managing on-page SEO strategies that improve website visibility, optimize content performance,

and enhance the overall user experience, ultimately driving organic traffic and lead generation.

Key Responsibilities:

Conduct comprehensive on-page SEO audits and implement optimization strategies.

Optimize website content, meta titles, descriptions, headers, alt tags, and internal linking

structure.

Collaborate with content writers and developers to ensure SEO best practices are applied.

Perform keyword research and integrate high-performing keywords into content.

Monitor website performance using tools such as Google Analytics, Google Search

Console, and SEMrush.

Improve website speed, mobile responsiveness, and overall technical SEO factors

affecting on-page ranking.

Create and maintain SEO-friendly URLs, sitemaps, and schema markup.

Track, analyze, and report on key SEO metrics to measure performance and ROI.

Stay updated with the latest SEO trends, Google algorithm updates, and EdTech industry

practices.

Required Qualifications

Bachelor s degree in Marketing, Digital Marketing, Information Technology, or a related

field.

1 3 years of proven experience as an SEO Executive (On-Page), preferably within the

EdTech industry.

Strong understanding of on-page SEO techniques, Google ranking factors, and

keyword optimization.

Hands-on experience with SEO tools such as SEMrush, Ahrefs, Moz, Yoast SEO, or

Screaming Frog.

Basic knowledge of HTML, CSS, and CMS platforms (e.g., WordPress, Drupal).

Proficiency in Google Analytics, Google Search Console, and keyword research tools.

Excellent English writing skills with the ability to create and optimize content.

Solid knowledge of on-page optimization strategies.

Familiarity with Google algorithm updates and their impact on SEO performance.

Good understanding of EXL (if this refers to a specific tool/process, clarify in JD).

Strong time management and organizational skills.

Preferred Skills

Strong analytical and problem-solving skills.

Ability to work independently as well as collaboratively with cross-functional teams.

Excellent written and verbal communication skills.

Attention to detail and time management to meet deadlines.

Key Competencies

SEO Strategy & Planning

Analytical & Research Skills

Collaboration & Communication

Technical SEO Knowledge

Continuous Learning & Adaptability

Department: Digital MarketingJob SummaryWe are looking for a detail-oriented SEO Executive specializing in On-Page Optimization tojoin our growing EdTech team. The ideal candidate will be responsible for implementing andmanaging on-page SEO strategies that improve website visibility, optimize content performance,and enhance the overall user experience, ultimately driving organic traffic and lead generation.Key Responsibilities: Conduct comprehensive on-page SEO audits and implement optimization strategies. Optimize website content, meta titles, descriptions, headers, alt tags, and internal linkingstructure. Collaborate with content writers and developers to ensure SEO best practices are applied. Perform keyword research and integrate high-performing keywords into content. Monitor website performance using tools such as Google Analytics, Google SearchConsole, and SEMrush. Improve website speed, mobile responsiveness, and overall technical SEO factorsaffecting on-page ranking. Create and maintain SEO-friendly URLs, sitemaps, and schema markup. Track, analyze, and report on key SEO metrics to measure performance and ROI. Stay updated with the latest SEO trends, Google algorithm updates, and EdTech industrypractices.Required Qualifications Bachelor s degree in Marketing, Digital Marketing, Information Technology, or a relatedfield. 1 3 years of proven experience as an SEO Executive (On-Page), preferably within theEdTech industry. Strong understanding of on-page SEO techniques, Google ranking factors, andkeyword optimization. Hands-on experience with SEO tools such as SEMrush, Ahrefs, Moz, Yoast SEO, orScreaming Frog. Basic knowledge of HTML, CSS, and CMS platforms (e.g., WordPress, Drupal). Proficiency in Google Analytics, Google Search Console, and keyword research tools. Excellent English writing skills with the ability to create and optimize content. Solid knowledge of on-page optimization strategies. Familiarity with Google algorithm updates and their impact on SEO performance. Good understanding of EXL (if this refers to a specific tool/process, clarify in JD). Strong time management and organizational skills.Preferred Skills Strong analytical and problem-solving skills. Ability to work independently as well as collaboratively with cross-functional teams. Excellent written and verbal communication skills. Attention to detail and time management to meet deadlines.Key Competencies SEO Strategy & Planning Analytical & Research Skills Collaboration & Communication Technical SEO Knowledge Continuous Learning & Adaptability