SEO Executive

We are seeking a highly motivated and results-oriented SEO Executive to join our dynamic marketing team. The ideal candidate will have a strong understanding of search engine optimization principles and best practices, with a proven track record of success in improving website visibility and organic traffic. This role requires a data-driven approach, excellent analytical skills, and a passion for staying ahead of the latest SEO trends. Responsibilities: Keyword Research & Analysis: Conduct in-depth keyword research using various tools (e.g., Google Keyword Planner, SEMrush, Ahrefs) to identify relevant and high-volume keywords. Analyze competitor keyword strategies and identify opportunities. Perform keyword mapping and assign keywords to relevant pages. On-Page Optimization: Optimize website content (including titles, meta descriptions, headings, and image alt text) for search engines. Improve website structure and internal linking to enhance user experience and search engine crawlability. Optimize website speed and mobile-friendliness. Off-Page Optimization: Build high-quality backlinks from reputable websites. Develop and execute link-building strategies (e.g., guest blogging, outreach, influencer marketing). Monitor and analyze backlink profiles and identify any potential risks. Technical SEO: Troubleshoot and resolve website technical SEO issues (e.g., broken links, crawl errors, indexation problems). Implement schema markup and other structured data to improve search engine visibility. Reporting & Analysis: Track and monitor key SEO metrics (e.g., organic traffic, keyword rankings, conversion rates). Generate regular reports on SEO performance and provide actionable insights. Analyze website traffic data to identify areas for improvement. Stay Updated: Keep abreast of the latest SEO trends, algorithms, and best practices. Attend industry events and webinars to enhance knowledge and skills. Qualifications: Bachelor's degree in Marketing, Communications, Computer Science, or a related field. 2+ years of experience in SEO, with a proven track record of success. Strong understanding of search engine algorithms and best practices. Expertise in keyword research and analysis tools. Excellent analytical and problem-solving skills. Strong written and verbal communication skills. Proficient in Microsoft Excel or Google Sheets. Experience with website analytics tools (e.g., Google Analytics, Google Search Console). Experience with SEO platforms (e.g., SEMrush, Ahrefs) is a plus. Skills: SEO Keyword Research On-Page Optimization Off-Page Optimization Technical SEO Google Analytics Google Search Console Data Analysis Reporting Communication Teamwork Job Type: Full-time Pay: ₹12,000.00 - ₹25,000.00 per month Schedule: Day shift Ability to commute/relocate: Nagpur, Maharashtra: Reliably commute or planning to relocate before starting work (Preferred) Education: Bachelor's (Preferred) Experience: SEO: 1 year (Required) PPC Campaign Management: 1 year (Preferred) total work: 1 year (Preferred)