SEO Content Specialist

Role Overview: You will be responsible for creating clear, engaging, and SEO-friendly content for website pages, optimizing content using keywords and best practices, and ensuring alignment with the brand's voice and messaging. Additionally, you will conduct keyword research, develop content ideas, track content performance, collaborate with teams to create multi-platform content, and ensure all content meets SEO guidelines. Key Responsibilities: - Write clear, engaging, and SEO-friendly content for website pages. - Optimize content using keywords, headings, and readability best practices. - Ensure all content aligns with the brand's voice and messaging. - Conduct basic keyword research to identify relevant topics and trends. - Develop content ideas based on search intent and audience needs. - Work with the marketing team to create a content calendar aligned with business goals. - Track content performance using Google Analytics and SEO tools. - Update and refresh existing content to improve rankings and engagement. - Collaborate with designers, social media managers, and marketing teams to create multi-platform content. - Assist with email marketing copy, social media captions, and ad content. - Ensure all content meets SEO guidelines without requiring deep technical expertise. Qualification Required: - Experience: 2+ years in content writing, blogging, or digital marketing. - SEO Writing Skills: Strong understanding of keyword usage, readability, and search intent. - Excellent Writing Ability: Proficient in grammar, storytelling, and persuasive writing. - Research Skills: Ability to research industry trends and create well-informed content. - Creativity & Adaptability: Capable of writing for different industries and tones. - Basic SEO Knowledge (No Technical Skills Required): Understanding of how content impacts search rankings.,