Senior Social Media Manager

Position: Senior Social Media Manager

Location: Ahmedabad

Experience: 8-10 years

Job Overview

• Tiger Advertising is seeking a senior resource who would head the Social Media and Digital Marketing Division
• Incumbent would be responsible to lead and guide the team for making social media and digital media campaigns
• The role would include Campaign strategizing, developing, implementing, monitoring and reporting
• Coordinating with clients for the campaigns, planning, creative approvals and feedback
• Lead a team of 30 + from Strategy, Guide, review and overall operations of the department
• Set systems and processes, and also build team along with HR

Candidate Profile:

• The agency has large clients where the interaction is with very senior Professionals. It is essential that the candidate has a good personality, knowledge and strong communication skills.
• Should have team leadership skills, be proactive and take total ownership of work
• Strong understanding of marketing communication
• Experience including but not limited to Facebook, Instagram, LinkedIn, Twitter, Snapchat, Pinterest, Flickr and You tube
• Should have working knowledge of relevant AI tools/technologies and would be responsible to build up an AI ecosystem in the agency.
• Understanding of social media analytics tools and Paid/Promoted Campaigns
• Should have handled Influencer led campaigns and UGC
• Know how to propagate content across relevant groups to reach bigger & relevant audience
• Ideally should have handled social media accounts with at least 100,000 followers and business of at least 50 lakhs

Required Criteria

• PG/Graduation in Computer/IT/Marketing/Communication or an appropriate course is required exceptions will be made for exceptional candidates
• Experience in an Advertising or a Social media agency at a senior role is essential