Senior SEO Analyst

Job Title:

SEO and SEM Analyst

Key Responsibilities:

• Conduct in-depth

  keyword research

  and competitor analysis
• Implement

  on-page SEO

  strategies: meta tags, headers, image optimization, internal linking, etc.
• Plan and execute

  off-page SEO

  campaigns: backlink building, guest posting, etc.
• Run and optimize

  Google Ads

  ,

  YouTube Ads

  , and

  Display Network campaigns

• Monitor, analyze, and report on website and ad performance using

  Google Analytics, Google Search Console, SEMrush, Ahrefs

  , or similar tools
• Continuously test and improve

  ad creatives

  , landing pages, and bidding strategies
• Stay updated with the latest

  SEO & SEM trends

  , algorithm updates, and best practices
• Collaborate with the content and design team to align strategies
  
• Prepare and present

  monthly performance reports

Requirements:

Owning a laptop is mandatory

• Proven experience (1+ years) in

  SEO and SEM

• Strong understanding of

  Google Ads, Google Analytics, GSC, SEMrush, Ahrefs

  , etc.
• Hands-on experience with

  WordPress or similar CMS

• Knowledge of

  HTML/CSS basics

  is a plus
• Strong analytical and problem-solving skills
  
• Ability to work independently and meet deadlines
  
• Excellent communication and reporting skills