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14 Job openings at Lantern Digital
Web CRO Expert

Ahmedabad, Gujarat, India

0 years

Not disclosed

On-site

Full Time

Role Description This is a full-time, on-site role for a Web CRO Expert located in Ahmedabad. The Web CRO Expert will be responsible for optimizing website content and structures to improve conversion rates. Day-to-day tasks include conducting A/B testing, analyzing user behavior, and implementing strategies to enhance user experience. Collaboration with the design and development teams to integrate CRO best practices is also a key responsibility. You will be the bridge between the Web development & Marketing team where you will help them deliver aesthetically clean, visually appealing websites that conversts visitors into customers. Qualifications Strong understanding in Web Design and overall Web Development Experience with CRO tools and methodologies Understanding on how to conduct A/B testings with or without tools. Excellent analytical and problem-solving skills Ability to work collaboratively in a team-oriented environment Have worked with marketing team closely for Landing page deliverables. This is a Work From Office Role for Ahmedabad location. Show more Show less

Amazon Ads Specialist

Ahmedabad, Gujarat, India

3 years

Not disclosed

On-site

Full Time

As an Amazon Ads Specialist at Lantern Digital, you’ll own growth for our brands on Amazon, while also gaining valuable exposure to D2C brand growth through website advertising. With the funnel team right beside you, you’ll learn firsthand how a brand scales across multiple channels and verticals — from marketplace to owned digital ecosystems. What you’ll own: Build, execute, and optimize Amazon PPC campaigns (Sponsored Products, Sponsored Brands, DSP) Manage paid media strategies for D2C ecommerce websites alongside the funnel optimization team Take complete ownership of the new Amazon Ads department — from strategy to execution and growth Perform keyword research, bid management, listing optimization, and creative testing to drive sales and control ACOS Analyze performance data and user behavior to continuously refine campaigns and improve ROI Collaborate closely with design, content, and funnel teams to align ads and landing pages for conversion Stay ahead of Amazon’s platform changes and ecommerce trends to maintain a competitive edge Handle budget allocation and ensure efficient ad spend for maximum growth What we expect: 2–3 years managing Amazon and ecommerce ads Ownership mindset with strong analytical skills Experience with D2C PPC and collaboration with funnel teams Salary Range: ₹4 – 6 LPA (Based on experience) Show more Show less

Amazon Ads Specialist

Ahmedabad

3 years

INR Not disclosed

On-site

Part Time

As an Amazon Ads Specialist at Lantern Digital, you’ll own growth for our brands on Amazon, while also gaining valuable exposure to D2C brand growth through website advertising. With the funnel team right beside you, you’ll learn firsthand how a brand scales across multiple channels and verticals — from marketplace to owned digital ecosystems. Why join us? You’ll be part of a forward-thinking team that values experimentation, bold ideas, and meaningful results. We’re not looking for business as usual—we want someone who’s ready to push boundaries and help us grow smarter and faster. Tasks Build, execute, and optimize Amazon PPC campaigns (Sponsored Products, Sponsored Brands, DSP) Manage paid media strategies for D2C ecommerce websites alongside the funnel optimization team Take complete ownership of the new Amazon Ads department — from strategy to execution and growth Perform keyword research, bid management, listing optimization, and creative testing to drive sales and control ACOS Analyze performance data and user behavior to continuously refine campaigns and improve ROI Collaborate closely with design, content, and funnel teams to align ads and landing pages for conversion Stay ahead of Amazon’s platform changes and ecommerce trends to maintain a competitive edge Handle budget allocation and ensure efficient ad spend for maximum growth Requirements Bachelor's degree in Marketing, Advertising, or a related field 2–3 years experience managing Amazon and ecommerce ads In-depth knowledge of Amazon Advertising Console and other relevant tools Excellent communication and collaboration skills to work effectively with cross-functional teams Ownership mindset with strong analytical skills Experience with D2C PPC and collaboration with funnel teams Join Lantern Digital as an Amazon Ads Specialist. Elevate brands, optimize campaigns, and drive success in a dynamic team. Your expertise is our key to innovation and growth. Apply today!

Amazon Ads Specialist

Ahmedabad, Gujarat, India

3 years

Not disclosed

On-site

Full Time

As an Amazon Ads Specialist at Lantern Digital, you’ll own growth for our brands on Amazon, while also gaining valuable exposure to D2C brand growth through website advertising. With the funnel team right beside you, you’ll learn firsthand how a brand scales across multiple channels and verticals — from marketplace to owned digital ecosystems. Why join us? You’ll be part of a forward-thinking team that values experimentation, bold ideas, and meaningful results. We’re not looking for business as usual—we want someone who’s ready to push boundaries and help us grow smarter and faster. Tasks Build, execute, and optimize Amazon PPC campaigns (Sponsored Products, Sponsored Brands, DSP) Manage paid media strategies for D2C ecommerce websites alongside the funnel optimization team Take complete ownership of the new Amazon Ads department — from strategy to execution and growth Perform keyword research, bid management, listing optimization, and creative testing to drive sales and control ACOS Analyze performance data and user behavior to continuously refine campaigns and improve ROI Collaborate closely with design, content, and funnel teams to align ads and landing pages for conversion Stay ahead of Amazon’s platform changes and ecommerce trends to maintain a competitive edge Handle budget allocation and ensure efficient ad spend for maximum growth Requirements Bachelor's degree in Marketing, Advertising, or a related field 2–3 years experience managing Amazon and ecommerce ads In-depth knowledge of Amazon Advertising Console and other relevant tools Excellent communication and collaboration skills to work effectively with cross-functional teams Ownership mindset with strong analytical skills Experience with D2C PPC and collaboration with funnel teams Join Lantern Digital as an Amazon Ads Specialist. Elevate brands, optimize campaigns, and drive success in a dynamic team. Your expertise is our key to innovation and growth. Apply today! Show more Show less

SEO Analyst

Ahmedabad, Gujarat, India

3 years

Not disclosed

On-site

Full Time

Tasks We are looking for a motivated Senior SEO Analyst to join our team at Lantern Digital. Location: Ahmedabad (WFO) Employment Type: Full-Time Experience Level: 3+ Years 𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀: 𝗧𝗲𝗰𝗵𝗻𝗶𝗰𝗮𝗹 𝗦𝗘𝗢 𝗔𝘂𝗱𝗶𝘁𝘀: Conduct comprehensive technical SEO audits to identify and prioritize website issues impacting search engine performance. These audits should not be limited to only tools such Screaming frog or SEMRush instead you should be able to identify & debug issues with human eyes as well. 𝗖𝗿𝗮𝘄𝗹 𝗢𝗽𝘁𝗶𝗺𝗶𝘇𝗮𝘁𝗶𝗼n: Analyze crawl behavior, optimize robots.txt, sitemaps, and internal linking structure to ensure efficient crawling and indexing by search engines. 𝗜𝗻𝗱𝗲𝘅𝗮𝘁𝗶𝗼𝗻 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁: Monitor and manage website indexation, identify and resolve indexing errors, and optimize canonicalization. 𝗖𝗼𝗿𝗲 𝗪𝗲𝗯 𝗩𝗶𝘁𝗮𝗹𝘀: Analyze and optimize Core Web Vitals (LCP, FID, CLS) to improve website speed, user experience, and search rankings. 𝗥𝗲𝗻𝗱𝗲𝗿𝗶𝗻𝗴 & 𝗝𝗮𝘃𝗮𝗦𝗰𝗿𝗶𝗽𝘁 𝗦𝗘𝗢: Understand how search engines render JavaScript, implement best practices for JavaScript SEO, and troubleshoot rendering issues using Chrome DevTools. 𝗦𝗰𝗵𝗲𝗺𝗮 𝗠𝗮𝗿𝗸𝘂𝗽: Implement and maintain advance schema markup to enhance search engine understanding of website content and improve rich snippet appearance. 𝗟𝗼𝗴 𝗙𝗶𝗹𝗲 𝗔𝗻𝗮𝗹𝘆𝘀𝗶𝘀: Analyze server log fi les to identify crawl errors, understand search engine bot behavior, and optimize server infrastructure for SEO. 𝗧𝗿𝗼𝘂𝗯𝗹𝗲𝘀𝗵𝗼𝗼𝘁𝗶𝗻𝗴 & 𝗗𝗲𝗯𝘂𝗴𝗴𝗶𝗻𝗴: Use Chrome DevTools and other debugging tools to identify and resolve technical SEO issues. 𝗛𝗿𝗲𝗳𝗹𝗮𝗻𝗴 𝗜𝗺𝗽𝗹𝗲𝗺𝗲𝗻𝘁𝗮𝘁𝗶𝗼𝗻: Implement and manage href lang tags correctly to signal language and regional targeting to search engines, ensuring proper indexing and avoiding duplicate content issues for multilingual websites. 𝗖𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗶𝗼𝗻: Collaborate with content, development, and marketing teams to implement SEO best practices and ensure website optimization. 𝗦𝗘𝗢 𝗠𝗼𝗻𝗶𝘁𝗼𝗿𝗶𝗻𝗴 & 𝗥𝗲𝗽𝗼𝗿𝘁𝗶𝗻𝗴: Monitor key SEO metrics, track performance, and generate reports on technical SEO initiatives. What the job will entail: Working alongside our other SEO team members and helping them with their project planning & Strategies. Extensive SEO audits Keyword Strategies Competitor Link Research Content Audits Link Building Campaigns AI workflow automation. Data mining Google Analytics for actionable findings. Executing client work on time and to an excellent standard. Continuing to learn and develop your knowledge of SEO, whilst sharing any new knowledge with the team Requirements Required Competencies: 3+ years of SEO experience (preferably agency side). Deep knowledge of SEO and Organic Search. Have past record of driving good SEO results ( specifically for larger websites) Possess a portfolio of successful SEO campaigns. Experienced with Google Analytics, Google Search Console and other SEO tools like Ahrefs, SEMRush and Screaming Frog. Has a strong understanding of Excel/Google Sheets Capable of producing documents that are well written and client ready. An inquisitive mind which drives you to understand Google's algorithms and predict what changes might be coming. A good understanding of search engines algorithms and how they behave to different changes. Keen to observe, analyze and improvise content for both services/product pages and blogs. Show more Show less

Search Engine Optimization Analyst

Ahmedabad, Gujarat, India

3 years

Not disclosed

On-site

Full Time

We are looking for a motivated Senior SEO Analyst to join our team at Lantern Digital . Location: Ahmedabad (WFO) Employment Type: Full-Time Experience Level: 3+ Years 𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀: 𝗧𝗲𝗰𝗵𝗻𝗶𝗰𝗮𝗹 𝗦𝗘𝗢 𝗔𝘂𝗱𝗶𝘁𝘀: Conduct comprehensive technical SEO audits to identify and prioritize website issues impacting search engine performance. These audits should not be limited to only tools such Screaming frog or SEMRush instead you should be able to identify & debug issues with human eyes as well. 𝗖𝗿𝗮𝘄𝗹 𝗢𝗽𝘁𝗶𝗺𝗶𝘇𝗮𝘁𝗶𝗼n: Analyze crawl behavior, optimize robots.txt, sitemaps, and internal linking structure to ensure efficient crawling and indexing by search engines. 𝗜𝗻𝗱𝗲𝘅𝗮𝘁𝗶𝗼𝗻 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁: Monitor and manage website indexation, identify and resolve indexing errors, and optimize canonicalization. 𝗖𝗼𝗿𝗲 𝗪𝗲𝗯 𝗩𝗶𝘁𝗮𝗹𝘀: Analyze and optimize Core Web Vitals (LCP, FID, CLS) to improve website speed, user experience, and search rankings. 𝗥𝗲𝗻𝗱𝗲𝗿𝗶𝗻𝗴 & 𝗝𝗮𝘃𝗮𝗦𝗰𝗿𝗶𝗽𝘁 𝗦𝗘𝗢: Understand how search engines render JavaScript, implement best practices for JavaScript SEO, and troubleshoot rendering issues using Chrome DevTools. 𝗦𝗰𝗵𝗲𝗺𝗮 𝗠𝗮𝗿𝗸𝘂𝗽: Implement and maintain advance schema markup to enhance search engine understanding of website content and improve rich snippet appearance. 𝗟𝗼𝗴 𝗙𝗶𝗹𝗲 𝗔𝗻𝗮𝗹𝘆𝘀𝗶𝘀: Analyze server log fi les to identify crawl errors, understand search engine bot behavior, and optimize server infrastructure for SEO. 𝗧𝗿𝗼𝘂𝗯𝗹𝗲𝘀𝗵𝗼𝗼𝘁𝗶𝗻𝗴 & 𝗗𝗲𝗯𝘂𝗴𝗴𝗶𝗻𝗴: Use Chrome DevTools and other debugging tools to identify and resolve technical SEO issues. 𝗛𝗿𝗲𝗳𝗹𝗮𝗻𝗴 𝗜𝗺𝗽𝗹𝗲𝗺𝗲𝗻𝘁𝗮𝘁𝗶𝗼𝗻: Implement and manage href lang tags correctly to signal language and regional targeting to search engines, ensuring proper indexing and avoiding duplicate content issues for multilingual websites. 𝗖𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗶𝗼𝗻: Collaborate with content, development, and marketing teams to implement SEO best practices and ensure website optimization. 𝗦𝗘𝗢 𝗠𝗼𝗻𝗶𝘁𝗼𝗿𝗶𝗻𝗴 & 𝗥𝗲𝗽𝗼𝗿𝘁𝗶𝗻𝗴: Monitor key SEO metrics, track performance, and generate reports on technical SEO initiatives. What the job will entail: Working alongside our other SEO team members and helping them with their project planning & Strategies. Extensive SEO audits Keyword Strategies Competitor Link Research Content Audits Link Building Campaigns AI workflow automation. Data mining Google Analytics for actionable findings. Executing client work on time and to an excellent standard. Continuing to learn and develop your knowledge of SEO, whilst sharing any new knowledge with the team Required Competencies: 3+ years of SEO experience (preferably agency side). Deep knowledge of SEO and Organic Search. Have past record of driving good SEO results ( specifically for larger websites) Possess a portfolio of successful SEO campaigns. Experienced with Google Analytics, Google Search Console and other SEO tools like Ahrefs, SEMRush and Screaming Frog. Has a strong understanding of Excel/Google Sheets Capable of producing documents that are well written and client ready. An inquisitive mind which drives you to understand Google's algorithms and predict what changes might be coming. A good understanding of search engines algorithms and how they behave to different changes. Keen to observe, analyze and improvise content for both services/product pages and blogs. Show more Show less

Performance Marketing Specialist

Ahmedabad, Gujarat, India

3 years

Not disclosed

On-site

Full Time

As a Performance Marketing Specialist, he/she will play a crucial role in optimizing our digital advertising efforts across a range of platforms, including Google Ads, LinkedIn Ads, Snapchat Ads, Meta Ads (Facebook/Instagram), TikTok Ads, Twitter Ads, and more. His expertise will directly impact our brand's visibility and conversion rates. We are seeking a talented professional with a minimum of 3 years of experience in performance marketing. Key Responsibilities: Develop and implement comprehensive digital marketing strategies across various paid advertising platforms, including Google Ads, LinkedIn Ads, Snapchat Ads, Meta Ads, TikTok Ads, Twitter Ads, and others. Plan, execute, and optimize paid campaigns to drive lead generation, website traffic, and conversion rates. Conduct keyword research, ad copywriting, and creative development to maximize campaign performance. Utilize Google Analytics and other analytical tools to monitor, analyze, and report on campaign performance, making data-driven adjustments to achieve KPIs. Continuously analyze and refine website conversion funnels to enhance user experience and increase conversion rates. Collaborate with the marketing and design teams to create and test landing pages, ad creatives, and other assets for campaigns. Stay up to date with industry trends, emerging platforms, and best practices to ensure a competitive edge in the market. Budget management and allocation, ensuring maximum ROI on advertising spend. Collaborate with cross-functional teams to align marketing efforts with company goals. Qualifications: Minimum of 3 years of experience in performance marketing, with a strong focus on paid advertising. Proficiency in managing paid advertising campaigns on platforms such as Google Ads, LinkedIn Ads, Snapchat Ads, Meta Ads (Facebook/Instagram), TikTok Ads, Twitter Ads, etc. Strong understanding of Ecommerce marketing channels and campaign measurement. Should have in-depth knowledge of Google Tag Manager In-depth knowledge of Google Analytics, Excell and other analytics tools. Experience with A/B testing, conversion rate optimization, and marketing funnel analysis. Strong analytical skills and the ability to interpret data to drive decision-making. Excellent communication and collaboration skills. Highly organized, detail-oriented, and able to manage multiple campaigns simultaneously. Creative thinking and problem-solving abilities. Certifications in relevant advertising platforms Show more Show less

Search Engine Optimization Executive

Ahmedabad, Gujarat, India

1 years

Not disclosed

On-site

Full Time

Role Description This is a full-time on-site role as an SEO Executive located in Ahmedabad. As an SEO Executive at Lantern Digital, you will be responsible for implementing SEO strategies, conducting keyword research, and optimizing website content to improve organic search rankings and drive growth. Strong English communication is a must for this role. 1+ Year of experience required. Salary Upto 30k (depending on the experience and skill set) Qualifications Proficiency in SEO tools such as Google Search Console, SEMRush & Google Analytics Experience in implementing on-page and off-page SEO strategies Knowledge of content management systems (CMS) and website analytics platforms Strong analytical and problem-solving skills Excellent communication and teamwork abilities. Show more Show less

Seo Analyst

Ahmedabad

2 - 4 years

INR 3.6 - 6.0 Lacs P.A.

Work from Office

Full Time

Key responsibilities: Conduct in-depth technical SEO audits, optimize crawl/indexing, improve Core Web Vitals, manage schema/hreflang, analyze logs, debug JS issues, and collaborate with teams to ensure high-performing, search-friendly websites.

Junior Search Engine Optimization (SEO) Executive in Ahmedabad

Ahmedabad, Gujarat, India

0 years

None Not disclosed

On-site

Full Time

Are you passionate about all things SEO and looking to kick-start your career in digital marketing? Lantern Digital is seeking a Junior Search Engine Optimization (SEO) Executive to join our dynamic team. As a crucial member of our digital marketing department, you will have the opportunity to work on exciting projects and grow your skills in a fast-paced environment. Key Responsibilities Conduct keyword research and analysis to identify opportunities for website optimization. Optimize website content, meta tags, and other elements to improve search engine rankings. Collaborate with content creators to develop SEO-friendly content strategies. Monitor and report on website traffic and performance using Google Analytics and other tools. Stay up-to-date on the latest SEO trends and algorithm changes to ensure best practices. Assist in the implementation of on-page and off-page SEO strategies to increase organic traffic. Communicate effectively with team members and clients to deliver successful SEO campaigns. If you have a strong understanding of SEO principles, excellent English proficiency, and effective communication skills, we want to hear from you. Take the next step in your career and apply now to become a part of the Lantern Digital family. About Company: At Lantern Digital, we don't just market brands we light them up. We're a full-service digital marketing agency driven by creativity, strategy, and data. From SEO and SEM to Social Media, Email Marketing, and Conversion Tracking, our team dives deep into digital ecosystems to build campaigns that deliver real results. But here's the fun part we believe the journey should be just as exciting as the destination. We're a young, collaborative, and slightly chaotic (in the best way) team that believes in learning by doing, growing through ownership, and always bringing our quirkiest ideas to the table. If you're looking to build real skills, work on meaningful projects, and be part of a team that actually enjoys what they do Lantern might just be your kind of place.

Amazon Ads Specialist

Ahmedabad, Gujarat, India

3 years

None Not disclosed

On-site

Full Time

As an Amazon Ads Specialist at Lantern Digital, you’ll own growth for our brands on Amazon, while also gaining valuable exposure to D2C brand growth through website advertising. With the funnel team right beside you, you’ll learn firsthand how a brand scales across multiple channels and verticals — from marketplace to owned digital ecosystems. What you’ll own: Build, execute, and optimize Amazon PPC campaigns (Sponsored Products, Sponsored Brands, DSP) Manage paid media strategies for D2C ecommerce websites alongside the funnel optimization team Take complete ownership of the new Amazon Ads department — from strategy to execution and growth Perform keyword research, bid management, listing optimization, and creative testing to drive sales and control ACOS Analyze performance data and user behavior to continuously refine campaigns and improve ROI Collaborate closely with design, content, and funnel teams to align ads and landing pages for conversion Stay ahead of Amazon’s platform changes and ecommerce trends to maintain a competitive edge Handle budget allocation and ensure efficient ad spend for maximum growth What we expect: 2–3 years managing Amazon and ecommerce ads Ownership mindset with strong analytical skills Experience with D2C PPC and collaboration with funnel teams

Performance Marketing Analyst

Ahmedabad, Gujarat, India

1 years

None Not disclosed

On-site

Full Time

As a Performance Marketing Specialist, he/she will play a crucial role in optimizing our digital advertising efforts across a range of platforms, including Google Ads, LinkedIn Ads, Snapchat Ads, Meta Ads (Facebook/Instagram), TikTok Ads, Twitter Ads, and more. His expertise will directly impact our brand's visibility and conversion rates. We are seeking a talented professional with a minimum of 1 year of experience in performance marketing. Tasks Key Responsibilities: Develop and implement comprehensive digital marketing strategies across various paid advertising platforms, including Google Ads, LinkedIn Ads, Snapchat Ads, Meta Ads, TikTok Ads, Twitter Ads, and others. Plan, execute, and optimize paid campaigns to drive lead generation, website traffic, and conversion rates. Conduct keyword research, ad copywriting, and creative development to maximize campaign performance. Utilize Google Analytics and other analytical tools to monitor, analyze, and report on campaign performance, making data-driven adjustments to achieve KPIs. Continuously analyze and refine website conversion funnels to enhance user experience and increase conversion rates. Collaborate with the marketing and design teams to create and test landing pages, ad creatives, and other assets for campaigns. Stay up to date with industry trends, emerging platforms, and best practices to ensure a competitive edge in the market. Budget management and allocation, ensuring maximum ROI on advertising spend. Collaborate with cross-functional teams to align marketing efforts with company goals. Requirements Qualifications: Minimum of 1 year of experience in performance marketing, with a strong focus on paid advertising. Proficiency in managing paid advertising campaigns on platforms such as Google Ads, LinkedIn Ads, Snapchat Ads, Meta Ads (Facebook/Instagram), TikTok Ads, Twitter Ads, etc. Strong understanding of Ecommerce marketing channels and campaign measurement. Should have in-depth knowledge of Google Tag Manager In-depth knowledge of Google Analytics, Excell and other analytics tools. Experience with A/B testing, conversion rate optimization, and marketing funnel analysis. Strong analytical skills and the ability to interpret data to drive decision-making. Excellent communication and collaboration skills. Highly organized, detail-oriented, and able to manage multiple campaigns simultaneously. Creative thinking and problem-solving abilities.

Performance Marketing Specialist

Ahmedabad, Gujarat, India

2 years

None Not disclosed

On-site

Full Time

As a Performance Marketing Specialist, he/she will play a crucial role in optimizing our digital advertising efforts across a range of platforms, including Google Ads, LinkedIn Ads, Snapchat Ads, Meta Ads (Facebook/Instagram), TikTok Ads, Twitter Ads, and more. His expertise will directly impact our brand's visibility and conversion rates. We are seeking a talented professional with a minimum of 2 years of experience in performance marketing. Key Responsibilities: Develop and implement comprehensive digital marketing strategies across various paid advertising platforms, including Google Ads, LinkedIn Ads, Meta Ads, and others. Plan, execute, and optimize paid campaigns to drive lead generation, website traffic, and conversion rates. Conduct keyword research, ad copywriting, and creative development to maximize campaign performance. Utilize Google Analytics and other analytical tools to monitor, analyze, and report on campaign performance, making data-driven adjustments to achieve KPIs. Continuously analyze and refine website conversion funnels to enhance user experience and increase conversion rates. Collaborate with the marketing and design teams to create and test landing pages, ad creatives, and other assets for campaigns. Stay up to date with industry trends, emerging platforms, and best practices to ensure a competitive edge in the market. Budget management and allocation, ensuring maximum ROI on advertising spend. Collaborate with cross-functional teams to align marketing efforts with company goals. Qualifications: Minimum of 2 years of experience in performance marketing, with a strong focus on paid advertising. Proficiency in managing paid advertising campaigns on platforms such as Google Ads, LinkedIn Ads, Meta Ads (Facebook/Instagram), etc. Strong understanding of Ecommerce marketing channels and campaign measurement. Should have in-depth knowledge of Google Tag Manager In-depth knowledge of Google Analytics, Excell and other analytics tools. Experience with A/B testing, conversion rate optimization, and marketing funnel analysis. Strong analytical skills and the ability to interpret data to drive decision-making. Excellent communication and collaboration skills. Highly organized, detail-oriented, and able to manage multiple campaigns simultaneously. Creative thinking and problem-solving abilities.

SEO Analyst

Ahmedabad, Gujarat, India

3 years

None Not disclosed

On-site

Full Time

Tasks We are looking for a motivated Senior SEO Analyst to join our team at Lantern Digital. Location: Ahmedabad (WFO) Employment Type: Full-Time Experience Level: 3+ Years 𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀: 𝗧𝗲𝗰𝗵𝗻𝗶𝗰𝗮𝗹 𝗦𝗘𝗢 𝗔𝘂𝗱𝗶𝘁𝘀: Conduct comprehensive technical SEO audits to identify and prioritize website issues impacting search engine performance. These audits should not be limited to only tools such Screaming frog or SEMRush instead you should be able to identify & debug issues with human eyes as well. 𝗖𝗿𝗮𝘄𝗹 𝗢𝗽𝘁𝗶𝗺𝗶𝘇𝗮𝘁𝗶𝗼n: Analyze crawl behavior, optimize robots.txt, sitemaps, and internal linking structure to ensure efficient crawling and indexing by search engines. 𝗜𝗻𝗱𝗲𝘅𝗮𝘁𝗶𝗼𝗻 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁: Monitor and manage website indexation, identify and resolve indexing errors, and optimize canonicalization. 𝗖𝗼𝗿𝗲 𝗪𝗲𝗯 𝗩𝗶𝘁𝗮𝗹𝘀: Analyze and optimize Core Web Vitals (LCP, FID, CLS) to improve website speed, user experience, and search rankings. 𝗥𝗲𝗻𝗱𝗲𝗿𝗶𝗻𝗴 & 𝗝𝗮𝘃𝗮𝗦𝗰𝗿𝗶𝗽𝘁 𝗦𝗘𝗢: Understand how search engines render JavaScript, implement best practices for JavaScript SEO, and troubleshoot rendering issues using Chrome DevTools. 𝗦𝗰𝗵𝗲𝗺𝗮 𝗠𝗮𝗿𝗸𝘂𝗽: Implement and maintain advance schema markup to enhance search engine understanding of website content and improve rich snippet appearance. 𝗟𝗼𝗴 𝗙𝗶𝗹𝗲 𝗔𝗻𝗮𝗹𝘆𝘀𝗶𝘀: Analyze server log fi les to identify crawl errors, understand search engine bot behavior, and optimize server infrastructure for SEO. 𝗧𝗿𝗼𝘂𝗯𝗹𝗲𝘀𝗵𝗼𝗼𝘁𝗶𝗻𝗴 & 𝗗𝗲𝗯𝘂𝗴𝗴𝗶𝗻𝗴: Use Chrome DevTools and other debugging tools to identify and resolve technical SEO issues. 𝗛𝗿𝗲𝗳𝗹𝗮𝗻𝗴 𝗜𝗺𝗽𝗹𝗲𝗺𝗲𝗻𝘁𝗮𝘁𝗶𝗼𝗻: Implement and manage href lang tags correctly to signal language and regional targeting to search engines, ensuring proper indexing and avoiding duplicate content issues for multilingual websites. 𝗖𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗶𝗼𝗻: Collaborate with content, development, and marketing teams to implement SEO best practices and ensure website optimization. 𝗦𝗘𝗢 𝗠𝗼𝗻𝗶𝘁𝗼𝗿𝗶𝗻𝗴 & 𝗥𝗲𝗽𝗼𝗿𝘁𝗶𝗻𝗴: Monitor key SEO metrics, track performance, and generate reports on technical SEO initiatives. What the job will entail: Working alongside our other SEO team members and helping them with their project planning & Strategies. Extensive SEO audits Keyword Strategies Competitor Link Research Content Audits Link Building Campaigns AI workflow automation. Data mining Google Analytics for actionable findings. Executing client work on time and to an excellent standard. Continuing to learn and develop your knowledge of SEO, whilst sharing any new knowledge with the team Requirements Required Competencies: 3+ years of SEO experience (preferably agency side). Deep knowledge of SEO and Organic Search. Have past record of driving good SEO results ( specifically for larger websites) Possess a portfolio of successful SEO campaigns. Experienced with Google Analytics, Google Search Console and other SEO tools like Ahrefs, SEMRush and Screaming Frog. Has a strong understanding of Excel/Google Sheets Capable of producing documents that are well written and client ready. An inquisitive mind which drives you to understand Google's algorithms and predict what changes might be coming. A good understanding of search engines algorithms and how they behave to different changes. Keen to observe, analyze and improvise content for both services/product pages and blogs.

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