Senior Product Manager (Consumer & Media View - Survey Research)

As a Senior Product Manager (SPM) at Nielsen, you will be a leading force driving innovation within the audience measurement landscape. You will take ownership of the complete product lifecycle for a portfolio of survey-based tracking studies, from validating product-market fit to executing the product vision and leading cross-functional teams to deliver products that consistently exceed customer expectations.

Key Responsibilities

• Define and communicate the product vision, strategy, and roadmap, aligning them with overall business goals.
• Create buy-in for the product vision both internally and with key external partners
• Create and maintain the product roadmap, prioritizing features, and managing the product backlog.
• Translate product strategy into detailed requirements and prototypes
• Scope and prioritize activities based on business and customer impact
• Work closely with engineering, data science, operations, marketing, sales, and other teams to ensure successful product development and launch
• Work with high profile customers to communicate methodologies used
• Communicate product updates, manage expectations, and build strong relationships with stakeholders.
• Track product performance, analyze key metrics, and make data-driven decisions to optimize product performance
• Track and enforce contractual commitments to inform product roadmap and prioritization
• Leverage experience to impact survey methodology, influencing design, implementation and updates.
• Analyze survey data trends to enhance product alignment and drive improvements.
  Qualifications

• A bachelors or masters degree in Sociology or other Social Sciences, Business Administration, Data Science, or a related field
• At least 4-7 years of experience in product management, with a background in surv