Senior Creative Designer

As a Senior Creative Designer at our company, you will play a crucial role in crafting and maintaining the visual identity of our client's brands. Your expertise in strong design, creative production, and campaign execution will be essential in ensuring an engaging, premium, and consistent brand identity across all marketing touchpoints. Working closely with the marketing, growth, and operations teams, you will develop high-impact visual assets for digital marketing, packaging, social media, video ads, and offline materials. **Key Responsibilities:** - Develop and maintain consistent visual identities for all our brands. - Create and refine brand guidelines to ensure alignment with marketing and business goals. - Develop key visuals and hero creatives for marketing initiatives. - Create engaging video ads tailored for digital and traditional media. - Conceptualize and execute campaign creatives across performance marketing, social media, CRM, and influencer marketing. - Design ATL (Above-the-Line) assets for 360-degree marketing campaigns. - Oversee the design and production of print materials, packaging, and offline advertising. - Ensure high-quality execution for menus, in-store branding, and OOH (Out-of-Home) assets. - Innovate packaging designs for an enhanced customer experience. - Assist in photoshoots and video shoots, ensuring high-quality outputs for brand and product creatives. - Work with external agencies and vendors for production and printing needs. - Work closely with marketing, product, and category teams to craft compelling campaigns. - Stay ahead of design trends, branding aesthetics, and competitor strategies. - Ensure all assets are optimized for performance and A/B testing. **Qualifications Required:** - 4+ years of experience in graphic design, branding, or creative direction. - Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro) is a must. - Video editing skills are required. Exposure to Motion graphics is a plus. - Strong portfolio showcasing branding, packaging, digital ads, video content, and social media design will be advantageous. In this role, you will have the opportunity to shape the creative vision of brands in a fast-paced, innovative work environment in the advertising industry. You will work with a dynamic team that's redefining the advertising landscape, offering you creative freedom to experiment, innovate, and push design boundaries.,