Senior Copywriter

Job Title:

Location: Sector 142, Noida

Job Type:

Experience Level:

Industry:

About Us

Were a fast-growing, consumer-first D2C skincare brand, SEREKO. We are India&aposs first Pscyhodermatology Brand. You can read more about us on- www.serekoshop.com.

Were on a mission to create meaningful, memorable brand experiencesand the words we use matter. Thats where you come in.

creative and strategic Copywriter

What Youll Do

• Write compelling, on-brand copy

  for Meta ads, Google ads, emailers, landing pages, product detail pages (PDPs), banners, and more.
• Collaborate closely with

  designers, marketers, and product teams

  to develop integrated campaign concepts.
• Craft persuasive

  product storytelling and benefit-led messaging

  tailored for e-commerce.
• Develop and maintain a consistent

  brand tone and voice

  across all customer communication.
• Write

  SEO-optimized blog content

  for both on-page and off-page SEO effortskeyword research knowledge is key.
• Analyze performance of copy (e.g., CTRs, conversions) and iterate based on real data.
• Stay updated with

  digital trends, consumer behavior, and competitor messaging

  in the D2C space.

What You Bring

• 36 years of proven copywriting experience with

  a D2C brand or digital agency serving D2C clients

  .
• Strong understanding of

  consumer psychology

  and the nuances of

  direct response copywriting

  .
• A strong portfolio showcasing work across digital ad campaigns, product pages, website content, and SEO blogs.
• Proficiency in writing

  SEO-friendly long-form content

  , including blog posts and articles.
• Ability to simplify complex ideas into

  clear, compelling messaging

  .
• Attention to detail with

  excellent grammar, syntax, and editing skills

  .
• Self-starter attitude with the ability to

  juggle multiple projects

  and meet tight deadlines.
• Familiarity with tools like

  Google Analytics, Semrush/Ahrefs, SurferSEO, or similar

  is a plus.

Bonus Points If You Have

• Experience with

  email marketing and retention marketing

  .
• Understanding of

  conversion rate optimization (CRO)

  best practices.
• A passion for

  branding, storytelling, and user experience

  .

What We Offer

• Competitive salary and performance incentives
• A collaborative, growth-focused environment
• Exposure to fast-paced brand-building from the ground up
• Opportunities to lead and own big creative projects
• Learning and development support
  

How to Apply

resume, portfolio