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Senior Brand Manager - MEAL

5 - 8 years

9 - 14 Lacs

Mumbai

Posted:22 hours ago| Platform: Naukri logo

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Skills Required

Brand campaigns Sales Social media Atl Electronics Performance analysis Digital marketing Gaming Automotive

Work Mode

Work from Office

Job Type

Full Time

Job Description

Responsibilities & Key Deliverables
Drive full-funnel brand campaigns across ATL, BTL, digital, and PR
Collaborate closely with sales teams to design region-specific activations and demand-generation efforts
Execute hyperlocal content and media plans that tie into the broader brand narrative
Own post-launch communication strategy: influencer programs, social media, delivery-related storytelling
Partner with agencies to deliver high-quality content across owned and earned media
Support brand tracking, campaign performance analysis, and experimentation with new platforms
Experience
5-8 years of experience in brand/digital marketing or integrated campaign roles
Proven ability to own projects end-to-end with a strong sense of accountability
Hustle and agility to operate in a launch-heavy, fast-paced environment
Comfort working with field and regional teams to bridge brand and ground-level execution
Industry Preferred
EV or mobility startups
Consumer tech and electronics
Premium automotive
Fashion and lifestyle brands
OTT, gaming, or digital entertainment
Qualifications
MBA preferred
General Requirements

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