Senior 2D Animator

Kwalee

4 - 7 years

6 - 12 Lacs

bengaluru

Posted:2 weeks ago| Platform:

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Work Mode

Work from Office

Job Type

Full Time

Job Description

This is a permanent role based in our Bangalore studio, where our daily in-office collaboration fuels creativity and innovation.

Responsibilities:

Lead the design and production of animated ad creatives using Toon Boom (proficiency in Spine is an advantage).
Translate creative briefs and campaign goals into compelling 2D animation concepts.
Collaborate with User Acquisition, Motion Design, and Creative Strategy teams to align storytelling with performance objectives.
Review ad performance data (CTR, CPI, IPM) and contribute to creative iteration planning.
Develop multiple variations and A/B test creatives to maintain engagement and performance.
Research competitor animations, market trends, and storytelling formats to drive innovation.
Apply principles of timing, spacing, composition, and cinematography for impactful visuals.
Integrate AI-powered tools and automation workflows to optimise quality and speed.
Mentor junior and mid-level animators through feedback, reviews, and guidance.
Maintain organised archives of project files, reusable assets, and references.
Ensure timely delivery of projects while maintaining consistency and production efficiency.

Requirements:

Advanced proficiency in Toon Boom; experience with Spine or equivalent 2D animation tools is a plus.
Strong understanding of animation principles, marketing sensibilities, and ad production workflows.
Excellent 2D animation, drawing, and storytelling skills.
Strong grasp of composition, pacing, and visual timing for mobile ad content.
Familiarity with AI tools to streamline animation processes.
Experience in mobile game marketing and performance-based creative production.
Strong communication, collaboration, and presentation abilities.
Ability to manage multiple projects and deliver to tight deadlines.
Based in our Bangalore office with 5 days per week on site.

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