Job Description

Key Responsibilities: Campaign Development & Automation: Design and implement personalized email campaigns, SMS, and push notifications using SFMC tools like Journey Builder, Email Studio, and Mobile Studio. Develop and maintain automation workflows in Automation Studio to streamline marketing processes.Taro+9Interview Guy+9GrabJobs+9 Data Management & Integration: Create and manage data extensions, SQL queries, and segmentation strategies to ensure accurate targeting. Integrate SFMC with Salesforce Sales Cloud, Service Cloud, and external systems using REST and SOAP APIs.Taro+6mmdtech.com+6careers.telus.com+6careers.telus.com+8EPAM India+8Interview Guy+8 Content Development: Develop responsive email templates and landing pages using HTML, CSS, AMPscript, and Server-Side JavaScript (SSJS). Implement A/B testing strategies to optimize content performance.GrabJobs+8Syngenta+8EPAM India+8EPAM India+1Interview Guy+1 Analytics & Reporting: Monitor and analyze campaign performance metrics to provide actionable insights. Generate reports to assess ROI and recommend improvements. Collaboration & Support: Work closely with marketing, IT, and data teams to align technical solutions with business goals. Provide technical support and training to stakeholders on SFMC functionalities.HorizontalDigital+9EPAM+9Taro+9Syngenta+2Interview Guy+2Taro+2 Required Qualifications: Experience: 3+ years of hands-on experience with Salesforce Marketing Cloud, including Email Studio, Journey Builder, Automation Studio, and Mobile Studio. Proven track record in developing and deploying marketing automation solutions.Built In+7Interview Guy+7careers.telus.com+7 Technical Skills: Proficiency in AMPscript, SQL, SSJS, HTML, CSS, and JavaScript. Experience with SFMC APIs (REST/SOAP) for system integrations. Familiarity with data modeling and segmentation within SFMC