Reporting & Insights - Analyst

3 - 5 years

5 - 7 Lacs

Posted:3 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Responsibilities Partner with internal and external client in their desire to create best-in-class data analytics to support their business decisions
  • Be a passionate champion of data-driven marketing and create a data and insight-led culture across teams Requirement gathering and evaluation of clients business situations in order to implement appropriate analytic solutions
  • Data management and reporting using different tools and techniques like Alteryx, Datorama, SQL, R, Python etc Strong knowledge on the media metrics, custom calculations, and metrics co-relation
  • Data visualization using tools like Datorama, Tableau, Power BI, Data studio etc, Ability to identify and determine key performance indicators for the clients
  • QA process Maintain, create and re-view QA plans for deliverables to align with the requirements, identify discrepancies if any and troubleshoot issues
  • Responsible for maintaining the reporting requirements as per the delivery cadence defined by the client
  • Create and maintain project specific documents such as process / quality / learning documents
  • Able to work successfully with teams, handling multiple projects and meeting client expectations Qualifications 3 to 5 years experience in data management and analysis in Media or relevant domain with strong problem-solving ability Good analytical ability and logical reasoning Strong knowledge and working experience in Advance SQL, Redshift, Alteryx, Tableau, Media knowledge, Data modeling and Advance excel is mandatory skills to have
  • Adverity and Python are good to have Strong excel skills (Vlookups, Pivot Tables, Macros and other advanced functions)
  • Hands on experience and strong knowledge on the media metrics, custom calculations, cloud exposure and metrics co-relation is good to have
  • Strong written and verbal communication Familiarity working with large data sets and creating cohesive stories Understanding of media domain and channels like Display, Search, Social, Competitive is good to have skill
  • Experience of creating tables in database like AWS, Google Big Query etc Familiarity with data platforms like Double Click Campaign Manager, DV360, SA360, MOAT, IAS, Facebook Business Manager, Twitter, Innovid, Sizmek, Kenshoo, Nielsen, Kantar, MediaMath, Prisma, AppNexus
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