Public Relations Executive

Responsibilities:
Develop a marketing communications plan including strategy, goals and tacticsTranslate strategies into tactics; ensure deliverables align with strategiesDevelop strategic media engagement strategy and enhance relationships with key media, policy stakeholders and influencers in the marketLeverage existing media relationships and cultivate new contacts within business and industry media.Conduct client meetings whilst ideating on strategy and execution plansCreate content for press releases, by-line articles and keynote presentationsMonitor, analyse and communicate PR results on a weekly basisEvaluate opportunities for partnerships, sponsorships and advertising on an on-going basisBuild relationships with thought leaders to grow industry awarenessMaintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding themProactively support and suggest improvements to exceed client expectations by leveraging industry knowledge and experienceCoordinate all public relations activitiesShowcase leadership qualities to handle a team of executives.