About Nivaan
Nivaan is pioneering a clinically proven, integrated approach to pain management, delivering non-surgical, holistic solutions that are 9.3X more effective than conventional treatments. Our mission is to transform pain care in India through innovative, patient-centric programs and products.
Role Overview
We are seeking an experienced and dynamic Category Manager to lead and manage the entire operations related to product categories at Nivaan Care. This role requires a strategic thinker who will drive the sales team, oversee product management, and ensure the seamless execution of category strategies to maximize sales, profitability, and customer satisfaction.
Requirements
Key Responsibilities
Category & Product Management
- Develop and implement comprehensive category strategies aligned with Nivaan Care's business objectives.
- Manage the product lifecycle, including assortment planning, pricing, promotions, and inventory management to optimize category performance.
- Lead product development initiatives by collaborating with clinical and marketing teams to tailor offerings to patient needs and market trends.
Sales Team Leadership & Operations Management
- Drive and motivate the sales team to achieve and exceed sales targets through effective strategy execution and performance monitoring.
- Collaborate closely with sales, marketing, and supply chain teams to ensure product availability, promotional success, and customer engagement.
- Provide training and support to the sales team to enhance product knowledge and sales techniques.
Market & Consumer Insights
- Conduct detailed market research and competitor analysis to identify emerging trends, customer preferences, and growth opportunities.
- Analyze sales data and key performance indicators (KPIs) to evaluate category performance and inform decision-making.
Vendor & Stakeholder Management
- Build and maintain strong relationships with suppliers and vendors to negotiate favorable terms and secure promotional support.
- Coordinate with internal stakeholders to ensure alignment of category strategies with overall business goals.
Reporting & Strategy Optimization
- Prepare and present regular reports on category performance, sales trends, and strategic recommendations to senior management.
- Continuously refine category strategies based on performance data and market feedback to enhance profitability and customer satisfaction
Qualifications & Skills
- Bachelor's degree in Business, Marketing, Healthcare Management, or a related field; MBA preferred.
- Minimum 6+ years of relevant experience in category management, preferably in healthcare, FMCG, or related sectors.
- Proven track record in managing product categories, driving sales teams, and heading product initiatives.
- Strong analytical skills with proficiency in data analysis tools (Excel, Pivot Tables, VLOOKUP, etc.).
- Excellent negotiation, communication, and interpersonal skills.
- Ability to work independently and lead cross-functional teams in a fast-paced environment.
- Strategic thinker with a customer-centric approach and strong commercial acumen.
Benefits
- Opportunity to shape the future of pain management in India.
- Collaborative, mission-driven work environment.
- Competitive compensation and benefits.
