PPC/Growth Manager

Note: Immediate/15 days Joining Only

Roles and Responsibilities

- Setting up Google AdWords and Bing campaigns by conducting target keyword research & writing relevant ad copies, whilst ensuring effective campaign and keyword structure

- Managing & optimizing campaigns using a combination of bid and budget management, structural, keywords, ad text optimization, and creative optimization.

- Management of Paid Social campaigns across Facebook, Instagram, and other social media platforms

- Managing end-to-end shopping campaigns, including creating feed files, working with merchant center, and executing shopping campaigns.

- Understanding creative requirements for different platforms

- Ability to develop a strong understanding of the companies product offerings and can do a competitor profiling accordingly

- Working with and providing daily, weekly status updates as part of the team

- Ensuring that conversion tracking and other KPI measurements are in place

- Manage and monitor spending to ensure it is in line with the assigned budget

Skills / Experience / Qualifications

- Educational Requirements Any Bachelor's Degree (as per company minimum requirements)

- 4+ years of PPC experience (Google Ads & Facebook Ads). Experience in Programmatic media buying would be an advantage (Not Required).

- Experience working with E-Commerce setup would be preferred.

- Strong analytical ability and experience to work with data.

- Basic Excel Skills

- Ability to communicate effectively

- Quick Learner

- Exceptional attention to detail & performance driven