PPC Expert

Company Description Gencosys Technologies Pvt. Ltd. supports top business segments across various aspects of Information Technology. The company has a strong foothold and customer base in South Asia, the Middle East, Africa, Asia Pacific, the Kingdom of Saudi Arabia, and North America. Gencosys is known for delivering high-quality IT services and solutions to its clients. Our commitment to excellence and customer satisfaction makes us a preferred partner in the IT industry. Role Description This is a full-time on-site role for a PPC Expert located in Lucknow. The PPC Expert will be responsible for managing and optimizing pay-per-click campaigns, conducting keyword research, creating and testing ad copy, analyzing campaign performance, and reporting on key metrics. This role involves staying up-to-date with industry trends and best practices to maximize ROI and achieve business objectives. Qualifications 1- 2 years of proven experience in managing PPC campaigns and keyword research Strong Knowledge of Google Ads, Meta Ads and A/B Testing Analytical skills for performance analysis and reporting Knowledge of industry trends and PPC best practices Proficiency in using PPC platforms such as Google Ads and Bing Ads Excellent written and verbal communication skills Ability to work independently and as part of a team Bachelor's degree in Marketing, Business, or related field Show more Show less