PPC Executive

As a Paid Search Specialist, you will be responsible for planning, optimizing, implementing, and managing paid search campaigns for a diverse range of clients. You will ensure that PPC campaigns are set up and optimized in alignment with briefs and best practice guidelines. Your role will involve developing both short-term and long-term paid search strategies and campaigns, as well as managing medium to large-sized PPC budgets effectively. Key Responsibilities: - Plan, optimize, implement, and manage paid search campaigns for various clients - Develop near and long-term paid search strategies and campaigns - Manage medium to large-sized PPC budgets - Collaborate with the content team to optimize landing pages for maximum ROI and conversion - Conduct keyword research and oversee bid management - Ensure alignment of paid search activities with overall search marketing and digital marketing strategy - Stay updated with the latest industry trends - Analyze and report on the performance of paid search campaigns to the PPC Manager and clients - Assist in defining PPC strategies for multiple clients Qualifications Required: - 1-2 years of experience in a similar role - Proven track record in driving successful PPC and paid search campaigns - Strong knowledge of Google Adwords and other paid search platforms - Google Adwords certification preferred - Attention to detail and passion for PPC and digital marketing - Effective communication, reporting, and account management skills - Strong numerical and analytical abilities - Good understanding of Google Analytics Please note that additional details about the company were not provided in the job description.,