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For Employers

PPC Executive

Eglogics Softech Pvt. Ltd.

4 years

3 - 4 Lacs

noida uttar pradesh

Posted:1 day ago| Platform: SimplyHired logo

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Skills Required

marketing analysis skills bachelor's degree communication skills

Work Mode

On-site

Job Type

Full Time

Job Description

Eglogics Softech is looking for an experienced PPC Executive who has hands-on expertise in managing international projects and running Shopping Ads (Google & Meta). The ideal candidate will be responsible for creating, executing, and optimizing performance marketing campaigns that drive ROI and business growth.
Roles and Responsibilities:

Plan, execute, and optimize PPC campaigns across Google Ads (Search, Display, Shopping) and Meta Ads (Facebook & Instagram).
Manage Shopping Ads campaigns (Product Feed Management, Merchant Center setup, Catalog Ads).
Handle international client projects with a focus on lead generation, conversions, and ROI.
Conduct keyword research, competitor analysis, and ad copy creation.
Optimize landing pages for better quality score and conversion rates.
Monitor budgets, bids, and performance metrics (CPC, CPA, CTR, ROAS).
Provide regular campaign reports and actionable insights.
Stay updated with the latest PPC trends, policies, and algorithms on Google & Meta platforms.

Requirements:

Bachelor’s degree in Marketing, Business, or related field.
2–4 years of proven experience in PPC management with a focus on international campaigns.
Strong expertise in Google Shopping Ads, Meta Catalog Ads, Merchant Center, and Ads Manager.
Solid understanding of conversion tracking, Google Tag Manager, and Analytics.
Experience with e-commerce advertising and international lead generation.
Strong analytical, reporting, and communication skills.

Preferred Skills:

Google Ads & Meta Ads Certification.
Experience with tools like SEMrush, Ahrefs, or SimilarWeb.
Ability to manage multiple projects simultaneously.

Job Types: Full-time.
Location: Noida SEC 63(Onsite).
Experience: 2–4 years (International PPC Campaigns & Shopping Ads).
Salary: 30k-40k.

Job Location: Noida

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PPC Executive