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Performance Marketing Executive

0 years

1 - 3 Lacs

Posted:17 hours ago| Platform: SimplyHired logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Responsibilities:

  • Plan, execute, and optimize performance marketing campaigns across Google Ads, Meta Ads (Facebook/Instagram), and other paid media platforms.
  • Monitor daily campaign performance, analyze key metrics (CPC, CTR, CPA, ROAS), and identify areas for improvement.
  • Collaborate with the creative team to develop ad copies, banners, and landing pages aligned with campaign goals.
  • Conduct keyword research, audience targeting, and budget allocation to maximize campaign efficiency.
  • Prepare weekly and monthly reports to track campaign performance and ROI.
  • A/B test creatives, copy, and targeting strategies to continuously improve results.
  • Stay updated with the latest trends, tools, and best practices in performance marketing.
  • Work closely with the SEO, content, and design teams to ensure brand consistency and marketing alignment.
  • Manage ad account budgets and ensure cost-effective media spending.
  • Troubleshoot and resolve campaign issues quickly and effectively.

Job Types: Full-time, Permanent, Internship

Pay: ₹15,000.00 - ₹25,000.00 per month

Schedule:

  • Day shift
  • Monday to Friday
  • Morning shift

Supplemental Pay:

  • Performance bonus

Language:

  • English (Preferred)

Work Location: In person

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