Performance Marketer

3 - 5 years

0 Lacs

Posted:21 hours ago| Platform: Foundit logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Experience : 3-4 years

Roles and Responsibilities :

We are looking for a results-driven and detail-oriented PPC Executive to manage paid advertising campaigns for various clients, including freelance projects sourced through platforms like Upwork. The ideal candidate should have hands-on experience with Google Ads, Meta Ads (Facebook/Instagram), and other paid media platforms. You will be responsible for end-to-end campaign strategy, execution, performance monitoring, and optimization to ensure ROI and client satisfaction.
  • Plan, create, and manage

    PPC campaigns

    across

    Google Ads

    ,

    Meta Ads (Facebook/Instagram)

    , and other platforms like LinkedIn Ads, Bing Ads, or Amazon Ads.
  • Analyze client requirements and business goals to develop

    custom ad strategies

    .
  • Conduct detailed

    keyword research

    , competitor analysis, and audience targeting.
  • Write compelling ad copy and optimize creatives in collaboration with content/design teams.
  • Monitor campaign performance, track KPIs, and provide

    weekly/monthly performance reports

    to clients.
  • Optimize campaigns

    to meet or exceed KPIs (CTR, CPC, CPA, ROAS, etc.).
Requirements
  • 34 years of proven experience in managing

    PPC campaigns

    .
  • Strong knowledge of

    Google Ads

    ,

    Meta Ads

    ,

    Google Analytics

    , and

    Google Tag Manager

    .
  • Experience working on

    Upwork or other freelancing platforms

    is a strong plus.Proficient in
  • Proficient in

    Excel/Google Sheets

    for reporting and data analysis.Understanding of
  • Understanding of

    SEO basics

    and how paid and organic efforts align.Excellent communication skills (written and verbal).Ability to handle multiple client accounts and prioritize tasks.
  • Excellent communication skills (written and verbal).
  • Ability to handle multiple client accounts and prioritize tasks.
Benefits
  • 5 Days Working
  • Work Life Balance,
  • Lucrative Rewards & Recognition
  • Employee friendly Corporate Work culture
  • Timings are fixed with Saturday/ Sunday Off

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