Performance Marketer

Job Title: Performance Marketer

Experience Required: Minimum 1 year (with recent hands-on experience in Google Ads)

Job Overview:

We are seeking a results-driven Performance Marketer to plan, execute, and optimize our digital marketing campaigns. The ideal candidate must have recent, practical experience in managing Google Ads and should be comfortable handling performance-driven campaigns to achieve measurable business outcomes.

Key Responsibilities:

• Plan, set up, and optimize paid campaigns on Google Ads (Search, Display, YouTube, Shopping).
• Monitor and analyze campaign performance using Google Analytics and other tracking tools.
• Conduct keyword research, ad copy creation, and audience targeting to maximize ROI.
• Manage budgets effectively to ensure cost-efficient campaigns.
• A/B test creatives, landing pages, and ad formats to improve conversion rates.
• Prepare and share campaign performance reports with actionable insights.
• Stay updated with the latest trends and best practices in paid marketing.

Requirements:

• Minimum 1 year of experience in performance marketing.
• Recent, proven experience in Google Ads campaign management.
• Knowledge of campaign tracking, conversion tracking, and analytics tools.
• Strong analytical skills with the ability to interpret data and generate insights.
• Familiarity with other paid platforms like Meta Ads, LinkedIn Ads, or Amazon Ads (preferred but not mandatory).
• Good communication skills and ability to work in a fast-paced environment.

Nice to Have:

• Google Ads certification.
• Experience with SEO, retargeting, or marketing automation.
• Hands-on experience in e-commerce marketing campaigns.

Job Type: Full-time

Work Location: In person