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Naukri Campus - Marketing Manager (B2-C)

Naukri Campus - Marketing Manager (B2-C)

Name: Jobpe
Address: T-Hub, Plot No 1/C, Sy No 83/1, Raidurgam panmaktha, Knowledge City Rd, Hyderabad, Telangana, 500081, IN
Telephone: +91-83339-09630
Price range: Free

Info Edge

3 - 6 years

10 - 15 Lacs

noida

Posted:None| Platform:

Apply

Skills Required

brand campaigns b2c marketing b2c social media social media marketing brand awareness influencer marketing

Work Mode

Work from Office

Job Type

Full Time

Job Description

Key Responsibilities

Develop and execute B2C marketing strategies to drive brand awareness, student acquisition and platform engagement
Design user engagement initiatives, contests, and experiential marketing programs for campus events
Manage social media presence and influencer partnerships to build brand affinity
Identify, negotiate, and execute strategic partnerships / brand alliances / co-marketing initiatives across various industries to drive user acquisition & engagement

The ideal candidate should

4-7 years of experience in consumer marketing, preferably targeting GenZ/college student demographics
Proven experience in negotiating, structuring and managing strategic partnerships / brand alliances
Understanding of the student ecosystem, campus culture & youth marketing trends across India
Creative mindset with strong project management capabilities and attention to detail

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Naukri Campus - Marketing Manager (B2-C)