MS Dynamics 365 Customer Insights Specialist

5 - 10 years

10 - 20 Lacs

Posted:8 months ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

We are seeking a highly skilled MS Dynamics 365 Customer Insights Specialist with expertise in Customer Insights - Data (CI-D) and Customer Insights - Journeys (CI-J). The ideal candidate will have a strong understanding of the D365 platform, Dataverse, and CI-J integrations to support data-driven customer engagement strategies.

Key Responsibilities:

  • Design, implement, and optimize MS Dynamics 365 Customer Insights - Data (CI-D) and Customer Insights - Journeys (CI-J) solutions.
  • Develop and manage integrations between CI-J and Dataverse, ensuring seamless data flow and customer engagement workflows.
  • Leverage Dataverse to enhance data modeling, segmentation, and personalization in CI-D and CI-J.
  • Collaborate with business stakeholders to understand customer data requirements and implement insights-driven marketing automation.
  • Optimize data ingestion, transformation, and enrichment processes within CI-D to drive meaningful customer analytics.
  • Ensure data governance, compliance, and security best practices are maintained within the D365 environment.
  • Provide technical expertise and guidance on best practices for using Dynamics 365 Customer Insights.
  • Troubleshoot and resolve issues related to integrations, data flow, and system performance.

Required Skills & Qualifications:

  • Proven experience working with MS Dynamics 365 Customer Insights - Data (CI-D) and Customer Insights - Journeys (CI-J).
  • Strong understanding of the D365 platform and Dataverse.
  • Experience with data modeling, segmentation, and marketing automation in a customer insights context.
  • Hands-on experience integrating CI-J with Dataverse and other marketing technology platforms.
  • Strong analytical and problem-solving skills with a data-driven mindset.
  • Excellent communication and collaboration skills to work with cross-functional teams.
  • Experience with Power Platform, Power Automate, and related Microsoft technologies is a plus.

Preferred Qualifications:

  • Microsoft certifications in Dynamics 365 Customer Insights or related areas.
  • Experience with AI-driven customer insights and predictive analytics.
  • Familiarity with REST APIs, connectors, and other integration methodologies

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