Meta Ads

Profile: Digital Marketing Executive

Location: Gurugram

Must have knowledge in Meta Ads or Google Ads

Key Responsibilities:

• Plan, execute, and scale Meta (Facebook/Instagram) and Google Ads campaigns focused on lead generation and brand growth.
• Manage social media platforms end-to-end—curating, scheduling, and optimizing content for engagement and authority.
• Lead SEO initiatives including keyword research, on-page optimization, and link-building to improve organic visibility.
• Drive qualified traffic through both organic and paid channels using audience insights and growth strategies.
• Conduct A/B testing on creatives, copy, targeting, and landing pages to improve ROI and user experience.
• Monitor and analyze campaign performance via Google Analytics, Meta Business Suite, Tag Manager, etc., and prepare actionable reports.
• Collaborate with content, design, and development teams to deliver high-converting campaigns.
• Stay updated with platform trends, industry best practices, and digital marketing innovations.

Required Skills & Experience:

• Graduate in any relevant field.
• Minimum 1 year of experience in social media marketing or related roles.
• Strong knowledge of Google Ads, Meta Ads, SEO tools, and Google Analytics.
• Excellent written and verbal communication skills.
• Basic content creation skills (e.g., Canva, copywriting).
• Good understanding of digital marketing channels and strategies.

Job Types: Full-time, Fresher

Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits:

• Flexible schedule
• Leave encashment
• Paid sick time
• Paid time off
• Provident Fund

Work Location: In person