Media Performance Associate Manager Programmatic

Role Overview: As a Media Performance Associate Manager (Programmatic), your main responsibility will be to manage multichannel programmatic campaigns including desktop, mobile, and video. You will troubleshoot campaign delivery and performance issues, conduct full analysis of campaign performance, and provide clients with programmatic media recommendations and optimization strategies that align with their objectives. Additionally, you will be responsible for trafficking all creatives into the platform and setting up campaigns before the launch date. It is crucial to maintain knowledge of media technology buying platforms and analytic tools, as well as navigate through various third-party systems to complete monthly billing documentation. Your role will also involve analyzing campaign performance and making strategic investments and tactical media optimizations. You will deliver input on campaign goals, approaches, and methods to establish success metrics and KPIs. Key Responsibilities: - Manage multichannel programmatic campaigns (desktop, mobile, and video) - Troubleshoot campaign delivery and performance issues - Analyze campaign performance and make strategic investments and tactical optimizations - Provide clients with programmatic media recommendations and optimization strategies - Traffic all creatives into the platform and set up campaigns before the launch date - Maintain knowledge of media technology buying platforms and analytic tools - Navigate through a variety of third-party systems to complete monthly billing documentation - Deliver input on campaign goals, approaches, and methods to establish success metrics and KPIs Qualifications Required: - Any graduate/B.E/B.Tech/MBA - 2-4 years of experience in Online media and Programmatic - Experience working on DSP platforms like DV360, TTD, Teads, MediaMath, Appnexus etc. will be an added advantage - Knowledge of Ad serving technologies and analytical tools like GA and Omniture (Note: No additional details about the company are provided in the job description.),