Media Buyer D2C / E-commerce

Role Overview: As a Media Buyer specializing in D2C and e-commerce, your primary responsibility will be to manage paid ad campaigns for brands in these sectors. You will be tasked with running campaigns across various platforms such as Meta and Google to effectively drive sales and ROAS (Return on Advertising Spend). Key Responsibilities: - Plan and execute performance campaigns for e-commerce products. - Conduct A/B testing on creatives, landing pages, and target audiences. - Optimize campaigns based on CPA (Cost Per Acquisition), ROAS, and LTV (Lifetime Value) metrics. - Collaborate with creative teams and brand managers to ensure campaign success. Qualifications Required: - Minimum of 3 years of experience in media buying within the e-commerce/D2C industry. - Proficiency in handling Meta Ads and Google Ads. - Strong analytical skills and expertise in conversion tracking. - Familiarity with Shopify, pixels, and product feeds. - Hands-on experience with Meta Ads Manager. - Demonstrated success in scaling paid social campaigns. - Knowledge of pixel events, CAPI, and attribution tools. - Expertise in creative testing and audience segmentation. Additional Details: The company offers the following benefits: - Opportunity to work with a globally reputed, award-winning affiliate network. - Emphasis on a culture of integrity, results, and continuous learning. - Flexible working hours and a 5-day work week. - Competitive salary with incentives. - Health insurance coverage and tenure recognition awards. - Fast-track career growth through performance-based appraisals. (Note: The code snippets provided in the original job description have been omitted in the final Job Description.) Role Overview: As a Media Buyer specializing in D2C and e-commerce, your primary responsibility will be to manage paid ad campaigns for brands in these sectors. You will be tasked with running campaigns across various platforms such as Meta and Google to effectively drive sales and ROAS (Return on Advertising Spend). Key Responsibilities: - Plan and execute performance campaigns for e-commerce products. - Conduct A/B testing on creatives, landing pages, and target audiences. - Optimize campaigns based on CPA (Cost Per Acquisition), ROAS, and LTV (Lifetime Value) metrics. - Collaborate with creative teams and brand managers to ensure campaign success. Qualifications Required: - Minimum of 3 years of experience in media buying within the e-commerce/D2C industry. - Proficiency in handling Meta Ads and Google Ads. - Strong analytical skills and expertise in conversion tracking. - Familiarity with Shopify, pixels, and product feeds. - Hands-on experience with Meta Ads Manager. - Demonstrated success in scaling paid social campaigns. - Knowledge of pixel events, CAPI, and attribution tools. - Expertise in creative testing and audience segmentation. Additional Details: The company offers the following benefits: - Opportunity to work with a globally reputed, award-winning affiliate network. - Emphasis on a culture of integrity, results, and continuous learning. - Flexible working hours and a 5-day work week. - Competitive salary with incentives. - Health insurance coverage and tenure recognition awards. - Fast-track career growth through performance-based appraisals. (Note: The code snippets provided in the original job description have been omitted in the final Job Description.)