Marketing Executive Dr M G R Educational and Research Institute

2.0 - 5.0 years

2 - 6 Lacs

Chennai

Work from Office

Looking for a Marketing Executive with experience in digital and offline promotions, SEO, ad campaigns, and branding. Qualification : Bachelors degree in Marketing, Business Administration, or related field. A Masters degree is a plus. Responsibilities : Develop and execute comprehensive marketing strategies to drive company growth and market expansion. Conduct market research and analyze trends to identify target audiences and optimize marketing efforts. Collaborate with cross-functional teams (sales, product development, and management) to align marketing efforts with business goals. Build and maintain relationships with potential clients, partners, and key stakeholders to support brand visibility. Create and implement integrated marketing campaigns (digital, print, events) to enhance brand awareness and generate leads. Manage the companys social media presence, website, and digital marketing activities to attract and engage customers. Track and analyze the performance of marketing campaigns and provide actionable insights for continuous improvement. Develop and deliver compelling marketing presentations, proposals, and promotional materials. Support product launches and collaborate with the product team on competitive positioning and messaging. Identify new promotional opportunities and marketing channels in collaboration with the sales team. Prepare and present regular marketing performance reports to senior management. Requirements : Education : Bachelors degree in Marketing, Business Administration, or related field. Experience : 2-5 years of experience in marketing or related roles. Experience executing marketing campaigns across digital and traditional platforms. Skills : Strong knowledge of digital marketing tools and platforms (SEO, SEM, Google Analytics, social media advertising). Experience with CRM systems and lead management. Proficiency in market research and competitive analysis. Excellent communication and presentation skills. Strong business acumen and understanding of customer behavior and market dynamics. Ability to develop and implement marketing strategies aligned with company objectives. Knowledge of branding, content creation, and sales funnel optimization. Desirable Skills: Experience with email marketing, content marketing, and marketing automation tools. Familiarity with business intelligence tools and data analytics. A Masters degree in Marketing or Business Administration. Experience in event planning and trade show coordination. Physical Requirements: Willingness to travel for marketing events and networking opportunities as needed. Ability to work in a dynamic, fast-paced environment.

Posted 1 week ago

Apply

Start Your Job Search Today

Browse through a variety of job opportunities tailored to your skills and preferences. Filter by location, experience, salary, and more to find your perfect fit.