Marketing Executive

Job Title:

Job Summary:

We are seeking a highly motivated and results-driven full time Sales and Marketing Executive to lead our student admission efforts. The successful candidate will be responsible for developing and implementing sales and marketing strategies to attract prospective students, promoting our educational programs, and meeting enrolment targets.

Key Responsibilities:

1. Develop and implement sales and marketing strategies: Create and execute plans to reach prospective students, parents, and educators, promoting our educational programs and services.

2. Conduct market research: Gather data on market trends, competitor analysis, and customer needs to inform sales and marketing strategies.

3. Build relationships with stakeholders: Foster strong relationships with schools, educators, and industry partners to promote our programs and services.

4. Manage and maintain databases: Keep accurate records of leads, inquiries, and conversions and analyse sales performance.

5. Meet enrolment targets: Achieve monthly and annual enrollment targets, ensuring the institute meets its revenue goals.

6. Collaborate with academic teams: Work closely with faculty members and academic leaders to understand program offerings, develop marketing materials, and create sales strategies.

7. Manage events and exhibitions: Organize and participate in education fairs, open houses, and other events to promote our institute and programs.

8. Monitor and report on sales performance: Provide regular sales reports, analyzing performance against targets and identifying areas for improvement.

Requirements:

1. Bachelor's degree/ Master's degree in Marketing, Business, or a related field.

2. Proven experience (at least 1-4 years) in sales and marketing, preferably in the education sector.

3. Excellent communication, interpersonal, and presentation skills.

4. Strong analytical and problem-solving skills, with the ability to interpret data and market trends.

5. Proficiency in Microsoft Office applications.

6. Ability to work in a fast-paced environment, meeting deadlines and achieving targets.

7. Strong networking and relationship-building skills, with the ability to build trust with stakeholders.

8. Flexible to relocate for work purposes and willing to undertake outstation travel for marketing initiatives(Accommodation availability and travel allowance will be provided).

9. Candidate should preferably own a two-wheeler.