Job
Description
As a Performance Marketing Executive at Logicgo Infotech, your role will involve understanding mobile apps deeply and focusing on pure app growth. You will be responsible for running and optimizing Google UAC & Meta App Install/App Event campaigns, driving high-quality installs that convert into subscriptions and ad revenue, and optimizing for both subscription-LTV and AdMob/FAN monetization. Additionally, you will build audiences, plan and execute creative testing, track events through various analytics tools, analyze funnels, and work with design and product teams to enhance user quality. Key Responsibilities: - Run and optimize Google UAC & Meta App Install/App Event campaigns - Drive high-quality installs for subscriptions and ad revenue - Optimize for subscription-LTV and AdMob/FAN monetization - Build audiences and scale efficiently through various strategies - Plan and execute creative testing for different ad formats - Track events using Firebase, GA4, Appsflyer/Adjust - Analyze funnels from Install to Subscription - Improve performance metrics such as CPI, CPA, ROAS, ARPU, ARPDAU, and retention - Collaborate with design and product teams to enhance user quality Qualifications Required: - 1-3 years hands-on experience in mobile app marketing - Proficiency in Google UAC and Facebook App Campaigns - Clear understanding of app metrics including CPI, CPA, CTR, ROAS, LTV, ARPU, ARPDAU, eCPM, and retention - Experience with Firebase Analytics, GA4, Appsflyer/Adjust or any MMP, and basic monetization insights of AdMob/Meta Audience Network - Strong analytical skills and ability to make data-driven decisions quickly - Ability to thrive in a fast-paced and experiment-heavy environment If you join Logicgo Infotech, you will have the opportunity to work on high-scale apps with millions of users, build growth systems, experience fast decision cycles without bureaucracy, and have the chance to grow into a Senior Performance Marketer or Growth Manager. Please send your resume along with a brief summary of your best mobile app campaign (including relevant numbers) to career@logicgoinfotech.in with the subject "Performance Marketing Executive - Mobile Apps" to apply for this position. As a Performance Marketing Executive at Logicgo Infotech, your role will involve understanding mobile apps deeply and focusing on pure app growth. You will be responsible for running and optimizing Google UAC & Meta App Install/App Event campaigns, driving high-quality installs that convert into subscriptions and ad revenue, and optimizing for both subscription-LTV and AdMob/FAN monetization. Additionally, you will build audiences, plan and execute creative testing, track events through various analytics tools, analyze funnels, and work with design and product teams to enhance user quality. Key Responsibilities: - Run and optimize Google UAC & Meta App Install/App Event campaigns - Drive high-quality installs for subscriptions and ad revenue - Optimize for subscription-LTV and AdMob/FAN monetization - Build audiences and scale efficiently through various strategies - Plan and execute creative testing for different ad formats - Track events using Firebase, GA4, Appsflyer/Adjust - Analyze funnels from Install to Subscription - Improve performance metrics such as CPI, CPA, ROAS, ARPU, ARPDAU, and retention - Collaborate with design and product teams to enhance user quality Qualifications Required: - 1-3 years hands-on experience in mobile app marketing - Proficiency in Google UAC and Facebook App Campaigns - Clear understanding of app metrics including CPI, CPA, CTR, ROAS, LTV, ARPU, ARPDAU, eCPM, and retention - Experience with Firebase Analytics, GA4, Appsflyer/Adjust or any MMP, and basic monetization insights of AdMob/Meta Audience Network - Strong analytical skills and ability to make data-driven decisions quickly - Ability to thrive in a fast-paced and experiment-heavy environment If you join Logicgo Infotech, you will have the opportunity to work on high-scale apps with millions of users, build growth systems, experience fast decision cycles without bureaucracy, and have the chance to grow into a Senior Performance Marketer or Growth Manager. Please send your resume along with a brief summary of your best mobile app campaign (including relevant numbers) to career@logicgoinfotech.in with the subject "Performance Marketing Executive - Mobile Apps" to apply for this position.
