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3.0 - 7.0 years
0 Lacs
hyderabad, telangana
On-site
You will be joining a performance marketing agency that specializes in scaling e-commerce brands with proven results by leveraging data, storytelling, and creativity. The team is currently seeking a Creative Strategist for Meta Ads to contribute significantly to the development of ad strategies that drive conversions and keep pace with industry trends. As the Creative Strategist, your primary responsibility will involve steering the creative direction for Meta Ads across various brands. This will entail conducting audience research, crafting engaging hooks, formulating ad angles, and collaborating with designers and editors to produce compelling ad creatives that strike a balance between storytelling and performance marketing. Your role will also require continuous analysis of data to fine-tune strategies and seize opportunities for growth. Key responsibilities of this role include conceptualizing ad campaigns and structures that align with brand objectives, devising hooks, angles, and messaging frameworks tailored to specific target audiences, staying updated on cultural, social, and platform trends to identify content opportunities, and working closely with performance marketers to ensure that creatives resonate with audience insights, offers, and funnel stages. Additionally, you will collaborate with creative professionals to bring ideas to life in various formats such as videos, static images, carousels, and user-generated content, while providing detailed briefs and references to guide the production team. In order to excel in this role, you are expected to possess a deep understanding of the Meta Ads ecosystem and its influence on performance metrics. A strong storytelling ability and the skill to craft attention-grabbing hooks within seconds are essential. Experience in creating UGC-style ads, trend-based content, and direct-response creatives, as well as the ability to analyze data metrics and offer constructive feedback to designers and editors, are also crucial for success. Moreover, familiarity with content trends on Instagram and Facebook will be beneficial. Nice-to-have skills for this role include hands-on experience in editing short-form video content, knowledge of DTC/e-commerce consumer psychology, prior work with influencers or UGC creators, and an understanding of creative testing frameworks like Hook vs Angle vs CTA testing. Key performance indicators for success in this role will involve increasing the success rate of creatives, consistently delivering new testable creatives each week, improving thumb-stop ratio and CTR across campaigns, and positively contributing to the overall return on ad spend (ROAS) and scaling performance. This full-time or contract role offers a competitive compensation package based on experience and provides a remote or hybrid work setup. If you are someone who combines marketing savvy with creative flair, has a keen eye for trends, and values measurable results, this role could be an ideal fit for you.,
Posted 1 week ago
12.0 - 16.0 years
0 Lacs
navi mumbai, maharashtra
On-site
As a Performance Marketing Associate at Nap Chief, you will play a crucial role in driving the growth of India's coolest premium kidswear brand. Your primary focus will be on paid media, analytics, and creative testing, with the opportunity to work closely with the founders and have a measurable impact right from the start. Your responsibilities will include planning, executing, and scaling campaigns across Meta and Google platforms, as well as tracking and optimizing key performance indicators such as ROAS, CAC, and CTR. You will collaborate with the creative team to develop high-performing ad assets, conduct A/B tests and landing page experiments, and use data-driven insights to inform decision-making. Effective management of campaign budgets will also be a key aspect of your role. The ideal candidate for this position will have at least 2 years of experience in D2C marketing and possess hands-on expertise in Google Ads and Meta Ads. Strong analytical skills, proficiency in tools like Google Analytics and Meta reporting, and a willingness to learn, test, and grow are essential qualities we are looking for. Experience in retention campaigns and CRO would be considered a bonus. Working at Nap Chief offers you the opportunity to work directly with the founders, be part of a fast-growing, founder-led brand, and collaborate with a young, driven, and collaborative team. You will have the chance to make a real impact on our high-growth journey, as well as access competitive compensation and valuable learning opportunities. If you believe you have what it takes to excel in this role or know someone who does, we invite you to submit your resume to careers@napchief.com. Join us in building something amazing together. #D2C #Hiring #PerformanceMarketing #GoogleAds #MetaAds #MumbaiJobs #MarketingJobs #NapChief #GrowthMarketing #StartupJobs #JoinUs,
Posted 2 weeks ago
3.0 - 5.0 years
0 Lacs
pune, maharashtra, india
On-site
The Opportunity: Avantor is looking for a strategic, data-savvy Paid Social Strategist to lead the planning, execution, and optimization of paid social campaigns that support brand awareness, demand generation, and customer acquisition across key channels-including Meta, LinkedIn, TikTok, Pinterest, and emerging platforms. As a core member of the Digital Advertising team, you will partner cross-functionally to develop and execute performance-driven strategies aligned with broader marketing goals. This role goes beyond campaign setup: they will own media planning, targeting strategy, testing frameworks, and platform performance insights, contributing to long-term growth and multi-channel alignment. You'll work closely with Creative, Analytics, and Content Strategy to ensure paid social campaigns are not only well-executed but also aligned to lifecycle, funnel stage, and business KPIs. What we're looking for Education: Any Bachelor's/Master's Degree Experience: 3-5+ years of experience in paid social advertising, performance marketing, or media strategy with demonstrated ownership of campaign strategy and optimization. Preferred Qualifications: Deep expertise with Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads Manager, and emerging social platforms. Proven track record of improving campaign performance through data-driven audience targeting, creative testing, and cross-channel alignment. Strong analytical skills with proficiency in Excel, Looker Studio, Power BI, or similar platforms for campaign analysis and reporting. Solid understanding of paid media metrics (CTR, CPA, ROAS, CVR, CPL), attribution models, and performance benchmarks. Ability to manage multiple priorities, stakeholders, and campaigns in a fast-paced environment with minimal oversight. Experience with eCommerce, B2B demand gen, or full-funnel performance strategies. Familiarity with tracking frameworks, including pixel management, tag managers, UTMs, and cookie-based targeting. Exposure to multi-channel campaign coordination across programmatic, paid search, or display advertising. Experience using project management tools (e.g., Asana, Workfront, Trello) to manage campaign timelines and collaboration workflows. How will you thrive and create an impact: Campaign Strategy & Execution Develop and execute paid social strategies that align with business objectives, campaign goals, and audience segments across Meta, LinkedIn, TikTok, and other platforms. Build and manage paid social campaigns end-to-end, including audience targeting, budget pacing, creative mapping, bid strategy, and ad set architecture. Implement A/B and multivariate testing strategies for creative, copy, call-to-action, and audience segments, capturing insights to continuously refine campaign effectiveness. Audience Strategy & Lifecycle Targeting Define and manage audience segmentation frameworks, ensuring targeting strategies are aligned to lifecycle stages (awareness, consideration, decision, retention). Leverage platform data, CRM insights, and third-party audiences to inform lookalike modeling, retargeting logic, and exclusion strategies. Partner with Lifecycle Marketing and Web teams to align landing experiences and nurture flows with paid social efforts. Optimization & Performance Analytics Monitor campaign performance across platforms using tools like Meta Ads Manager, LinkedIn Campaign Manager, and TikTok Ads Manager, optimizing based on key metrics (CTR, CPC, ROAS, CPA, CVR). Build detailed performance dashboards and executive summaries using Looker Studio, Power BI, or Excel, surfacing actionable insights and campaign trends. Drive insights-to-action workflows by contributing strategic recommendations to future planning, creative direction, and budget allocation. Cross-Functional Collaboration Partner with Creative, Brand, Content Strategy, and Product Marketing to align creative assets with campaign goals and platform-specific best practices. Brief internal and external creative teams on ad formats, content hooks, and testing needs-ensuring consistency across campaigns and audiences. Work closely with Analytics and MarTech teams to validate tracking, UTM structure, event setup, and attribution accuracy. Market & Platform Research Stay current on platform updates, algorithm shifts, new ad formats, and emerging paid social trends. Conduct competitor benchmarking and landscape research to refine media plans, uncover growth opportunities, and evolve creative strategy. Identify and recommend opportunities to expand into new social ad platforms or integrations based on business growth areas. Check the material validity and price effectiveness in SAP Generate quotes upon Accounts Managers or customers requests in SAP Enter valid orders to initiate product shipment Working with supply chain to make sure goods arrival to meet customer's required delivery date Contact with customer to make sure the valid certificates for chemical goods or DGs Manage orders to ensure complete and on time delivery Create on time invoices upon delivery or completion of installation Manage returned and defective products to Logistic Centers and provide credits to customers Contribute to continuous quality improvements to ensure business compliance Take ownership of customers issues and resolutions Ensures highest level of customer satisfaction (internal and external) Disclaimer: The above statements are intended to describe the general nature and level of work being performed by employees assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of employees assigned to this position. Avantor is proud to be an equal opportunity employer. Why Avantor Dare to go further in your career. Join our global team of 14,000+ associates whose passion for discovery and determination to overcome challenges relentlessly advances life-changing science. The work we do changes people's lives for the better. It brings new patient treatments and therapies to market, giving a cancer survivor the chance to walk his daughter down the aisle. It enables medical devices that help a little boy hear his mom's voice for the first time. Outcomes such as these create unlimited opportunities for you to contribute your talents, learn new skills and grow your career at Avantor. We are committed to helping you on this journey through our diverse, equitable and inclusive culture which includes learning experiences to support your career growth and success. At Avantor, dare to go further and see how the impact of your contributions set science in motion to create a better world. Apply today! EEO Statement: We are an Equal Employment/Affirmative Action employer and VEVRAA Federal Contractor. We do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religious creed, national origin, physical or mental disability, protected Veteran status, or any other characteristic protected by federal, state/province, or local law. If you need a reasonable accommodation for any part of the employment process, please contact us by email at and let us know the nature of your request and your contact information. Requests for accommodation will be considered on a case-by-case basis. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this email address. 3rd party non-solicitation policy: By submitting candidates without having been formally assigned on and contracted for a specific job requisition by Avantor, or by failing to comply with the Avantor recruitment process, you forfeit any fee on the submitted candidates, regardless of your usual terms and conditions. Avantor works with a preferred supplier list and will take the initiative to engage with recruitment agencies based on its needs and will not be accepting any form of solicitation
Posted 2 weeks ago
0.0 years
0 Lacs
Bengaluru, Karnataka, India
On-site
Drive growth and performance marketing with a strong emphasis on user retention. Has experience in App install campaigns. Work closely with Business, Product Management, and operations to grow various platforms and own key performance metrices. Develop and execute marketing plans leading to growth in: -Number of users -User engagement and retention basis key metrices -User life time value -Key business metrices like GMV, transacting users, repeat users etc. Build growth forecasts and budgets, build roadmaps for channel optimization, marketing media mix, creative testing, interface optimization. Onboard Ad agencies and coordinate with them to ensure deliverables. Implement SEO and ASO best practices, carry out multi touch attribution and analysis for data driven decision making Manage and enhance social media presence of DeHaat, engage users and carry out SM campaigns for performance results. Evaluate pricing and offer performance, media assets, inventory and/ or pre-orders in close coordination with the relevant business head(s) Recruit and mentor team members in relevant roles* Stay updated on the competitive landscape and developments in the sector, including marketing strategies, product usability and consumer research. Show more Show less
Posted 1 month ago
4.0 - 8.0 years
0 Lacs
delhi
On-site
As a Biddable Media Specialist at Logi5, you will play a crucial role in redefining digital advertising through advanced location intelligence, predictive analytics, and cross-device targeting. Your expertise will empower brands to leverage location data for generating commerce opportunities, thereby enabling impactful campaigns with precision and relevance. Operating in the UAE, India, and Singapore, Logi5 is dedicated to revolutionizing the adtech industry through innovation and data-driven solutions. Your responsibilities will include executing biddable media buying strategies across various platforms such as Google, Meta, TikTok, Snapchat, and Programmatic DSPs. With a minimum of 5 years of hands-on experience, you will drive arbitrage campaigns tailored for large e-commerce brands. Your proficiency in purchasing traffic on CPM models and optimizing conversions on a CPS basis will be essential for success in this role. To excel in this position, you must possess strong analytical skills to optimize campaigns based on key performance metrics like CPA, ROAS, and profit margins. A deep understanding of media buying strategies, funnel optimization, audience segmentation, and creative testing is crucial. Experience with attribution platforms, tracking tools (e.g., AppsFlyer, Adjust, Google Analytics), and pixel-based optimization will be advantageous. Your ability to efficiently manage large budgets while focusing on profitability and scalability is pivotal. A proactive, data-driven mindset combined with a passion for testing, learning, and maximizing returns is highly desirable. Excellent communication and reporting skills are essential for collaborating effectively in our fast-paced, performance-driven environment. In return, Logi5 offers a competitive salary along with performance-based incentives. You will have the opportunity to work with a dynamic and innovative team in a fast-paced environment, fostering professional growth and development opportunities. If you are ready to make a significant impact in the digital advertising space, we welcome you to join our team at Logi5.,
Posted 1 month ago
1.0 - 5.0 years
0 Lacs
jaipur, rajasthan
On-site
You are seeking a full-stack performance ad executor who possesses the skills to design captivating creatives that capture attention and can efficiently manage and expand paid campaigns for optimal results. If you are passionate about driving conversions, analyzing data, and conducting creative testing, this position is tailored for you. Your success in this role will be gauged by achieving low CPL, high ROAS, and conducting rapid testing to enhance performance. Playing a pivotal role in Adrill Media's objective to deliver top-notch campaigns for D2C and local service brands, you will be responsible for: - Crafting engaging ad creatives (both video and image) for Meta platforms (FB/IG) - Executing, overseeing, and refining FB/IG ad campaigns - Evaluating the performance of hooks, audience data, CTR, CPL, and ROAS - Swiftly experimenting with various offers, angles, and hooks - Collaborating with the team to enhance funnel efficiency - Maintaining organized spreadsheets and reporting systems - Staying updated on advertising trends and competitor creatives To excel in this role, you should possess: - A minimum of 3 years of experience in managing paid ad campaigns with a focus on Meta ads - Proficiency in creating compelling D2C or local service ad creatives - Familiarity with tools such as Meta Ads Manager, Canva, CapCut/Premiere, and Google Sheets - A results-oriented approach with the ability to swiftly identify and eliminate underperforming ads - Additional advantage if you have worked in the Roofing, Education, Fitness, or Services niche - Strong written and visual communication skills - A proactive approach, capable of taking ownership of tasks without constant supervision,
Posted 1 month ago
3.0 - 7.0 years
0 Lacs
surat, gujarat
On-site
You are a highly skilled Digital Marketing Expert specializing in Meta Ads, with a passion for driving performance and growth. With over 3 years of experience in the industry, you have successfully managed monthly ad spends exceeding 1 Cr and have a proven track record of scaling Direct-to-Consumer (D2C) brands from inception to significant levels. As the Digital Marketing Expert at Avimee Herbal, a prominent personal care brand in India known for its strong media presence and in-house manufacturing capabilities, you will play a pivotal role in planning, launching, and optimizing Meta ad campaigns to drive high conversions. You will be responsible for owning and scaling a substantial monthly performance marketing budget, conducting rigorous creative testing, and experimenting with audience targeting strategies to achieve sustainable growth. Collaboration with cross-functional teams including content creators, influencers, and product developers will be key as you work towards achieving and surpassing key performance metrics such as CPM, CTR, CVR, and ROAS. Your ability to bring fresh and innovative ideas to reduce Customer Acquisition Cost (CAC) and maximize Customer Lifetime Value (LTV) will be crucial in shaping the brand's success in the competitive D2C market. The ideal candidate for this role possesses a deep understanding of D2C funnels, customer psychology, and paid media metrics. You are a creative thinker with strong analytical skills, capable of making data-driven decisions to optimize campaign performance. Experience with user-generated content (UGC) creatives, landing page experiments, and remarketing funnels will be advantageous, particularly if you have prior experience in the beauty, wellness, or FMCG D2C space. Joining Avimee Herbal offers you the opportunity to be part of a rapidly growing brand that has been featured on popular platforms such as Shark Tank and Indian Idol. Working alongside passionate founders and a dynamic team, you will have access to in-house creative and manufacturing support, enabling you to contribute to a brand that genuinely enhances people's lives by helping them look and feel better. To apply for this exciting role, you can reach out directly via DM or submit your resume and portfolio to hr@avimeeherbal.com with the subject line "Digital Marketing Expert - Meta Ads." Take the next step in your career and become an integral part of a forward-thinking team dedicated to driving impactful growth and success in the D2C market.,
Posted 1 month ago
0.0 - 4.0 years
0 Lacs
punjab
On-site
You will be responsible for assisting in setting up and managing Meta (Facebook & Instagram) ad campaigns. This includes helping with audience research, ad copywriting, and creative testing. Monitoring campaign performance, tracking KPIs such as CTR, CPC, and ROAS, and assisting with reporting will also be part of your responsibilities. Conducting competitive ad research and industry trend analysis, as well as optimizing campaigns through A/B testing and budget adjustments, will be crucial to your role. In addition, you will be supporting remarketing and lookalike audience creation, and collaborating with the design and content teams for ad creatives. Staying updated with changes in Meta Ads Manager, policies, and best practices is essential to ensure the success of the campaigns. This position is suitable for both full-time and internship job types with a contract length of 6 months. The schedule for this role will involve working day shifts on weekends only. The expected start date for this position is 04/08/2025.,
Posted 1 month ago
3.0 - 7.0 years
0 Lacs
surat, gujarat
On-site
As a PPC Executive specializing in Google Ads for Mobile App Campaigns at OptimumBrew Technology in Surat, India, you will be part of a dynamic team committed to innovation, growth, and excellence. With a minimum of 3 to 5 years of experience, you will play a crucial role in driving user acquisition through Google Ads, utilizing automation and AI tools to enhance mobile app installs cost-effectively. Your responsibilities will include managing and optimizing Google App Campaigns, leveraging various bidding strategies, integrating with platforms like Firebase and GA4, and utilizing automation scripts and AI-powered tools for creative testing and campaign efficiency. You will be responsible for planning, launching, managing, and scaling Google App Campaigns across multiple platforms, optimizing campaigns for various metrics such as installs, in-app events, retention, CPA, ROAS, and LTV. A key aspect of your role will involve collaborating with analytics and product teams to ensure accurate tracking, using AI tools for creative development and performance insights, and monitoring campaign health through various ratios and predictions. To excel in this role, you should possess a deep understanding of Google App Campaigns, proficiency in tools like Google Ads Editor, Firebase, GA4, and app store analytics, and hands-on experience with automation tools, scripts, APIs, and AI platforms. Additionally, you should have technical skills in Google Ads setup and optimization, Firebase and GA4 integration, MMPs attribution, GTM, SDKs, and audience segmentation. A strong background in data analysis, A/B testing, and bidding strategies is also essential. Ideally, you should hold a Bachelor's Degree in Computer Science or related fields, with at least 3-5 years of proven experience managing Google App Campaigns effectively. In return, OptimumBrew Technology offers a range of benefits including paid leaves, health insurance, life insurance, pension scheme, statutory benefits, timely salary, and various employee engagement activities such as yearly picnics, sports days, monthly events, and festival celebrations. If you are a performance-driven individual with a passion for digital marketing and a track record of success in managing mobile app campaigns, we encourage you to apply for the PPC Executive Google Ads (Mobile App Campaigns) position at OptimumBrew Technology. For further inquiries, please contact the recruiter at 91 7984453687.,
Posted 1 month ago
3.0 - 4.0 years
5 - 6 Lacs
Mohali
Work from Office
A bit about us: Millions Kart is on a mission to bring high-quality mobile accessories to the massesaffordably and stylishly. We're growing fast, and were just getting started. If youre looking to make a real impact (and run ads that dont just burn money), this might be the perfect fit. About the Role We are on the hunt for a Performance-Driven Media Buyer who knows how to run ads that actually convert. If you live and breathe Meta and Google Ads, have scaled e-commerce/D2C campaigns, and can lead a team without the fluff we want you. This is not just another media buying role. We're looking for someone who can own the performance, strategise, and lead from the front. Key Responsibilities Plan, execute, and manage high-budget paid ad campaigns on Meta (Facebook) and Google Ads Optimise campaigns daily for ROAS, CAC, and Sales conversions Develop, test, and scale creative strategies and audience funnels Monitor performance data and make real-time decisions Manage, guide, and train a team of junior media buyers Collaborate with content, design, and product teams for performance improvements Keep up with platform trends, algorithm changes, and industry benchmarks Build weekly/monthly performance reports with clear actionables Requirements: 4+ years of hands-on experience running Meta & Google Ads for e-commerce/D2C brands Proven track record of driving sales conversions and scaling campaigns profitably Strong analytical skills and deep knowledge of performance metrics Team management or leadership experience is a must Comfortable working in a fast-paced, result-driven environment Must be available to work from our Mohali office What You Will Get: A chance to lead high-performance campaigns at scale Freedom to experiment, fail fast, and grow faster A collaborative team that believes in ownership over titles Growth opportunities that match your drive Please Do Not Apply If: You're only looking for freelance/part-time work You prefer working from home You’re not open to joining us in person at our office Ready to level up your e-commerce career? Apply Now! Let’s build something awesome together!
Posted 1 month ago
3.0 - 4.0 years
5 - 6 Lacs
Mohali
Work from Office
A bit about us: Millions Kart is on a mission to bring high-quality mobile accessories to the massesaffordably and stylishly. We're growing fast, and were just getting started. If youre looking to make a real impact (and run ads that dont just burn money), this might be the perfect fit. About the Role We are on the hunt for a Performance-Driven Media Buyer who knows how to run ads that actually convert. If you live and breathe Meta and Google Ads, have scaled e-commerce/D2C campaigns, and can lead a team without the fluff we want you. This is not just another media buying role. We're looking for someone who can own the performance, strategise, and lead from the front. Key Responsibilities Plan, execute, and manage high-budget paid ad campaigns on Meta (Facebook) and Google Ads Optimise campaigns daily for ROAS, CAC, and Sales conversions Develop, test, and scale creative strategies and audience funnels Monitor performance data and make real-time decisions Manage, guide, and train a team of junior media buyers Collaborate with content, design, and product teams for performance improvements Keep up with platform trends, algorithm changes, and industry benchmarks Build weekly/monthly performance reports with clear actionables Requirements: 4+ years of hands-on experience running Meta & Google Ads for e-commerce/D2C brands Proven track record of driving sales conversions and scaling campaigns profitably Strong analytical skills and deep knowledge of performance metrics Team management or leadership experience is a must Comfortable working in a fast-paced, result-driven environment Must be available to work from our Mohali office What You Will Get: A chance to lead high-performance campaigns at scale Freedom to experiment, fail fast, and grow faster A collaborative team that believes in ownership over titles Growth opportunities that match your drive Please Do Not Apply If: You're only looking for freelance/part-time work You prefer working from home You’re not open to joining us in person at our office Ready to level up your e-commerce career? Apply Now! Let’s build something awesome together!
Posted 1 month ago
1.0 - 5.0 years
0 Lacs
coimbatore, tamil nadu
On-site
You will be joining Growth Fusion, a performance-driven marketing agency that excels in managing multi-million dollar advertising campaigns across various platforms like Meta, Google, TikTok, and more. Specializing in data-backed, direct-response marketing, we focus on delivering measurable results at scale by combining analytical precision, creative experimentation, and rapid execution strategies across diverse verticals. As an Associate Media Buyer at Growth Fusion, you will play a crucial role in supporting our campaign execution and optimization efforts. This position is ideal for someone with a foundational understanding of paid media who is eager to thrive in a fast-paced, data-centric environment. Your key responsibilities will include assisting in the end-to-end execution of paid media campaigns on different platforms, conducting thorough audience research and competitive analysis to shape campaign strategies, collaborating with creative and analytics teams for testing new ad creatives and messaging angles, monitoring campaign performance metrics, maintaining organized campaign documentation, staying updated on platform policies and digital advertising trends, assisting in budget management and bid strategy adjustments, and supporting tracking system implementation and QA using tools like RedTrack. The ideal candidate for this role should have a minimum of 1 year of experience in paid media, preferably in an agency or performance marketing background. Proficiency in media buying platforms like Meta Ads Manager, Google Ads, or TikTok Ads is required. Strong analytical skills, proficiency in Excel or Google Sheets, and familiarity with attribution platforms are essential. Excellent organizational skills, attention to detail, and the ability to manage multiple tasks in a deadline-driven environment are key qualities we are looking for. A self-starter attitude, willingness to learn, and grow in the field of performance marketing are highly valued. In return, we offer a comprehensive health insurance package, competitive compensation, mentorship from experienced media buyers, exposure to various ad platforms and advanced marketing strategies, defined career progression opportunities, and a flexible work environment at our on-site location. Join us at Growth Fusion and take your career in performance marketing to the next level!,
Posted 2 months ago
3.0 - 5.0 years
5 - 15 Lacs
Mumbai
Work from Office
Job title: D2C - Assistant Manager - Performance Marketing Work Location: Nariman Point Division/Department: Digital Marketing Reports to: Performance Marketing Manager Essential Duties and Responsibilities: . Managing paid advertising campaigns on Meta platforms like Facebook and Instagram. This includes creating, managing, and optimizing campaigns to achieve specific marketing goals, such as driving traffic, engagement, or conversions. Campaign Development and Execution: Develop and execute ad campaigns on Meta platforms, including setting up campaigns, targeting audiences, and optimizing ad creatives. Audience Targeting and Optimization: Utilize Meta's targeting options to reach the right audience and optimize ad performance through strategies like retargeting and lookalike audiences. Creative Development and Testing: Collaborate with creative teams to develop engaging ad content and conduct A/B testing to optimize ad performance. Performance Analysis and Reporting: Monitor campaign performance, analyze data, and provide insights to improve campaign effectiveness. Stay Updated: Keep abreast of Meta's latest ad platform updates, policies, and algorithm changes. Skills and Qualifications: Experience: Typically requires 2-3 years of experience in managing Meta Ads campaigns. Knowledge: Strong understanding of ad targeting, performance tracking, and creative optimization. Tools: Proficiency with Meta Ads Manager, Facebook Business Manager, and pixel tracking. Analytical Skills: Ability to analyze data, identify trends, and make data-driven decisions. Communication Skills: Ability to collaborate with creative teams and report on campaign performance. About the Group: KIRO beauty is a home grown Clean Beauty brand which is recently launched by the Patni group. With its differentiated packaging, high quality products and clean positioning it intends to cement its place firmly in the mastige segment of Indian beauty. It already has a D2C presence on it won website, with listings on Amazon and Nykaa. KIRO intends to make its products available both online and offline in stores in India and internationally as KIRO believes that potential for Indian beauty internationally is untapped and has a huge potential. Learn more about the brand on www.kirobeauty.com https://instagram.com/kirobeauty?igshid=ca6gwdc8gsie About Patni group With revenues of over USD 1.5 billion, Patni group straddles across IT, Healthcare and e-commerce. The group has formed a Joint Venture with Amazon. JV has been set up to strengthen Amazon customer services in India and to raise the bar of the online shopping experience. The partnership is the next step in Amazons strong ramp up to support their vision of transforming the way India buys and sell. Amazon and Patni group jointly own the companies Frontizo and Appario. AK Patni Group co-founded Patni Computer Systems, Indias 5th largest IT Company with 29 international offices, 21 global delivery centers, over 400 Fortune 1000 companies as Clients and Revenues of over US$ 700 Million. The company was listed on the BSE and the NASDAQ. Along with Patni, the Group also has two other IT Services companies. One is PCS Technology which has been publicly traded on the BSE since 1988. It has more than 4000 people employed and 22 offices across the country. The other company is Kalpavruksh Systems which focuses on providing IT Services to customers in Northern Europe and has offices in Denmark, Sweden, Norway and Germany. Known for being pioneers of the Indian IT story in India, the Patni Group envisioned an opportunity in the India consumption story. Looking at Healthcare as a compulsory consumption the group is focusing its energies in increasing its presence in healthcare. Leveraging IT experience and latest modern medical technologies, Patni Healthcare aims at revolutionizing hassle free healthcare in India. With best doctors, transparent billing system, patient centric designs for personalized and proactive patient care, bed-side tablet check in and check out for patients convenience, the Group aims at providing world class patient care in an ethical and transparent way. CURRAE, its brand for the hospitals, has generated strong momentum by setting up 4 green field Hospitals in just 12 months across 3 formats i.e. ortho-spine, integrated womencare (Gynaec, IVF &; birthing) and eye care. CURRAE has already won the fastest growing Healthcare Brand in Asia by WCRC and Brand Excellence. Group also runs CURRAE Healthtech Fund, India’s leading Sector Fund with 18 investments, focused on backing entrepreneurs disrupting healthcare through technology. Please refer www.curraehealthtech.com for more details.
Posted 3 months ago
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