Marketing Communications

2 - 6 years

0 Lacs

Posted:4 days ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As the Marketing Content Manager at CommerceX, you will work closely with the CEO to oversee the marketing initiatives that enhance the visibility of our brands, drive website traffic, and boost lead generation. A key aspect of your role will be to identify strategic topics and craft high-quality content that resonates with our target audience. Your responsibilities will include developing original content such as blog posts, case studies, articles, white papers, eBooks, infographics, and presentations for various marketing channels. You will be tasked with creating and implementing content marketing plans, editorial calendars, and delivery strategies. Collaborating with the CEO and team members, you will ensure that compelling content is delivered to prospects at different stages of the buying life cycle. Timely execution and publication of content will be essential, and you will be expected to coordinate with designers to achieve this. Additionally, you will manage content distribution across social channels and utilize platforms like Taboola, Outbrain, and Colombia for content marketing. Your expertise in social media platforms like Facebook, Instagram, and Twitter will be crucial in engaging with the target audience effectively. A successful candidate for this role should possess a 4-year degree in Marketing, Journalism, or English, along with at least 2 years of experience in content marketing within a corporate B2B marketing environment or agency setting. Alternatively, individuals with a minimum of 3 years of freelance experience providing B2B content solutions will also be considered. Key requirements include exceptional business writing skills, a track record of content marketing achievements, and proficiency in project management and verbal communication. Subject matter expertise in B2B industry trends, experience in writing for senior executives, and a passion for creating original and engaging content are highly valued attributes. Attention to detail, the ability to work independently, and a proactive approach to project management are essential for success in this role. If you possess the skills and experience outlined above and are excited about the opportunity to drive impactful marketing initiatives for CommerceX, we invite you to share your reasons for being a great fit for this role and attach your resume for consideration.,

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