Marketing Associate & Outreach Coordinator

Role Overview: As a Marketing & Outreach Coordinator in the Edtech industry, you will be responsible for developing and executing marketing strategies that are in line with the brand and business objectives of the company. Your role will involve fostering relationships with educational institutions and stakeholders, as well as organizing events and campaigns to promote the services offered by the company, MSM Unify. Key Responsibilities: - Develop and implement offline marketing strategies to promote study abroad programs, including events and partnerships with local schools and colleges. - Analyze market trends and competitor strategies to identify new opportunities for marketing. - Plan, organize, and execute various events like webinars, workshops, and fairs to enhance the visibility of MSM Unify's services. - Represent the company at industry conferences and events to network with potential partners. - Establish and maintain strong relationships with educational institutions, partners, and stakeholders. - Collaborate with internal teams to ensure alignment of marketing initiatives with the overall business goals. - Monitor and analyze the effectiveness of marketing campaigns and events to optimize future strategies. - Provide regular reports on marketing activities, outcomes, and return on investment (ROI) to the management. Qualification Required: - Bachelors degree in Marketing, Communications, Business, or a related field is a must. - Minimum of 2 years of experience in marketing, outreach, or a related field, preferably within the education sector. - Proficiency in conducting market research and competitive analysis to identify trends and opportunities. - Demonstrated ability to establish and maintain professional networks within the education sector or related industries. - Experience in managing budgets for marketing campaigns and events. - Familiarity with customer relationship management (CRM) tools and software to effectively manage outreach efforts and track results.,