Manager - SEO

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

At WPP Media, we believe in the power of our culture and our people. It s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media s shared core values:

• Be

  Extraordinary

  by Leading Collectively to Inspire transformational Creativity.


• Create an

  Open

  environment by Balancing People and Client Experiences by Cultivating Trust.


• Lead

  Optimistically

  by Championing Growth and Development to Mobilize the Enterprise.

About the Role:

SEO Manager

Key Responsibilities:

• SEO Strategy & Execution:

  Develop and implement data-driven SEO strategies to improve search rankings and organic traffic for the Indian market.



• On-Page & Technical SEO:

  Optimize website structure, content, metadata, and internal linking to enhance search visibility. Conduct regular site audits and implement fixes.



• Off-Page SEO & Link Building:

  Develop and execute effective link-building strategies to improve domain authority.



• Content & Keyword Optimization:

  Collaborate with content teams to ensure SEO-friendly content, targeting high-intent keywords.



• Local & E-commerce SEO:

  Optimize for Google My Business, local search, and e-commerce platforms (if applicable).



• Marketplace SEO:

  Optimize product listings, conduct keyword research, improve rankings, analyze performance, enhance visibility, manage content, track trends, and drive organic traffic & product sales.



• Analytics & Reporting:

  Monitor key SEO KPIs (traffic, rankings, conversions) using tools like Google Analytics, Search Console, and SEMrush/Ahrefs. Generate reports with actionable insights.



• Team Leadership:

  Manage and mentor a team of SEO specialists, setting goals and guiding performance.



• Collaboration:

  Work closely with developers, content creators, and digital marketing teams to ensure alignment with overall business objectives.



• SEO Trends & Algorithm Updates:

  Stay updated on Google algorithm changes and emerging SEO trends to implement best practices.

Requirements:

3

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when were together, fostering creativity, collaboration, and connection. Thats why we ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.