Job Title: Sales & Growth Executive Location: On-site – Manesar, Haryana Experience Required: 1–2 years Salary Range: ₹25,000 – ₹30,000 per month About Kalakaram Kalakaram is a fast-growing kids’ DIY brand, dedicated to sparking creativity and joy through innovative art & craft kits. We are looking for a dynamic Sales & Growth Executive to join our team and play a key role in driving sales, nurturing customer relationships, and optimizing sales channels. Key Responsibilities (KRAs): Lead Generation: Identify and build a pipeline of potential customers across B2B and B2C segments. Actively research and reach out to new leads via calls, emails, and networking. Customer Inquiry Handling: Manage inbound queries from customers across various channels. Provide timely responses and build strong relationships to ensure customer satisfaction. Sales Channel Optimization: Assist in improving performance across online and offline sales channels (Amazon, Flipkart, Website, Distributors, Retailers). Track channel sales performance and provide insights for growth. Sales Growth Execution: Achieve monthly sales targets and contribute to overall revenue growth. Support the team with promotional campaigns and partnerships. Requirements: 1–2 years of experience in sales, business development, or growth roles (preferably in FMCG, toys, or consumer products). Strong communication and negotiation skills. Proficiency in MS Excel/Google Sheets for sales reporting. Highly motivated, target-driven, and eager to learn. Comfortable working in a fast-paced startup environment. What We Offer: Opportunity to work closely with the founding team and make a direct impact. A creative and growth-oriented work environment. Learning & development opportunities in sales, growth, and brand building.
Job Title: Performance Marketing Associate Location: Manesar, Haryana (On-site) Experience Required: 1–2 years Salary Range: Competitive (based on experience) About Kalakaram Kalakaram is a kids’ DIY brand bringing creativity, joy, and learning into every home with our innovative art & craft kits. We’re looking for a Performance Marketing Associate to strengthen our digital presence and accelerate online growth through strategic ad management and optimization. Key Responsibilities : Meta Ads Management: Plan, execute, and optimize ad campaigns across Meta (Facebook & Instagram). Monitor daily budgets, performance, and ROI. Run A/B testing for creatives, audiences, and placements. E-commerce Advertising: Manage and optimize ads on Amazon, Flipkart, and other marketplaces. Track product-level ad performance and improve conversions. Work closely with the sales team to align ad strategy with inventory and promotions. Keyword Targeting & Research: Conduct keyword research for paid campaigns across Google & marketplaces. Optimize product listings, ads, and targeting to improve visibility. Stay updated with trends in search and competitor activity. Analytics & Reporting: Track and analyze campaign performance (CTR, CPC, ROAS, conversions). Prepare weekly/monthly reports with actionable insights. Suggest improvements in ad creatives, targeting, and landing pages. Requirements: 1–2 years of experience in performance marketing/digital marketing. Hands-on experience with Meta Ads Manager and Amazon/Flipkart ad platforms. Good knowledge of keyword research tools (Google Keyword Planner, Helium10, etc.). Strong analytical skills with comfort in Excel/Google Sheets. Ability to work in a fast-paced startup environment with ownership and accountability. What We Offer: Opportunity to directly impact Kalakaram’s growth journey. Creative freedom to test and implement ideas. A collaborative and growth-oriented work environment. Competitive salary with performance incentives.
Job Title: E-commerce Performance Marketing Executive Location: On-site – Manesar, Haryana Experience Required: 2–3 years Salary Range: Competitive (based on experience) About Kalakaram Kalakaram is a kids’ DIY brand that brings creativity, learning, and fun together through innovative art & craft kits. We are looking for a Performance Marketing Executive – E-commerce to take charge of our paid marketing campaigns across multiple online marketplaces and help scale our brand’s presence across India. Key Responsibilities: Marketplace PPC Campaign Management: Plan, execute, and optimize paid ad campaigns on Amazon, Flipkart, Meesho, Snapdeal, and FirstCry. Manage campaign budgets, bids, and daily performance tracking. Run A/B testing for keywords, products, and creatives to improve ROAS and conversions. Keyword Research & Optimization: Conduct in-depth keyword research to identify high-performing, relevant search terms. Continuously refine targeting to improve campaign efficiency. Performance Analysis & Reporting: Monitor daily/weekly metrics like CTR, CPC, ACOS, and conversion rate. Prepare performance dashboards and share actionable insights with the team. Listing Optimization Support: Coordinate with the content team to improve product listings, images, and descriptions based on ad data insights. Ensure alignment between ad keywords and listing SEO. Growth Strategy: Identify new opportunities for scaling ads across platforms. Suggest campaign experiments and promotional strategies aligned with marketing goals. Requirements: 2–3 years of experience managing PPC campaigns on e-commerce platforms (Amazon Ads, Flipkart Ads, etc.). Deep understanding of ad metrics, bidding strategies, and campaign structures. Proficiency with keyword tools (Helium10, DataHawk, etc.) and analytics dashboards. Strong Excel/Google Sheets skills for performance analysis. Detail-oriented, analytical, and results-driven mindset. Experience with kids’/lifestyle/FMCG brands will be an added advantage. What We Offer: Opportunity to build and scale digital growth for a fast-growing D2C brand. Collaborative work environment with creative freedom. Exposure to multi-platform ad strategies. Competitive salary + growth-linked performance incentives.
Job Title: Amazon PPC Manager Location: On-site – Manesar, Haryana Experience: 3+ years Salary: Competitive (based on experience) About Kalakaram Kalakaram is a fast-growing kids’ DIY brand dedicated to inspiring creativity through innovative, high-quality art & craft kits. We are looking for an experienced Amazon PPC Manager who can independently strategize, optimize, and scale our Amazon advertising performance across all ad types. Key Responsibilities: 1. Amazon PPC Campaign Management Independently manage and optimize campaigns across: Sponsored Products (SP) Sponsored Brands (SB) Sponsored Display (SD) Create campaign structures aligned with brand strategy, product lifecycle, and KPIs. Set up and optimize auto/manual campaigns with advanced targeting. 2. Keyword Research & Optimization Conduct in-depth keyword research using tools like Helium10, DataHawk, Junglescout, etc. Implement keyword harvesting, negative keywords, and bid adjustments to improve efficiency. 3. Performance Analysis & Reporting Monitor key metrics daily (ACOS, ROAS, TACOS, CTR, CPC, CVR). Generate weekly/monthly performance reports with insights and action points. Track budgets, optimize bids, and maintain strong ROI across product categories. 4. Listing Improvement Collaboration Work with content and design teams to improve product pages based on ad data insights. Identify opportunities for A+ content, lifestyle images, storefront improvements, etc. 5. Strategy & Scaling Develop strategies for product launches, seasonal campaigns, and sales events (Prime Day, Big Sale Days, etc.). Recommend scalable ad strategies and continuously test new formats & ideas. Requirements: 3+ years of hands-on experience in Amazon PPC management (SP, SB, SD mandatory). Proven track record of optimizing large accounts or multiple ASINs. Strong understanding of Amazon ranking, PPC interplay, and conversion drivers. Proficiency with Amazon Ads Console, Brand Analytics & external keyword tools. Strong analytical skills and expertise in Excel/Google Sheets. Ability to work independently, manage budgets, and deliver ROI-driven results. What We Offer: Opportunity to lead Amazon PPC for a fast-scaling D2C brand. High ownership role with the freedom to experiment and innovate. Collaborative, growth-focused work environment. Competitive salary + performance incentives.