Junior Search Engine Optimization (SEO) Executive Job

About the job: About the Role: We are looking for a data-driven and creative SEO Specialist to join our marketing team. You will be responsible for optimizing our website and content to rank higher in search engines, improve user experience, and drive qualified organic traffic that converts. Key Responsibilities: Conduct keyword research and identify content opportunities based on SEO goals. Develop and implement on-page SEO strategies (meta tags, internal linking, content optimization). Perform technical SEO audits and work with developers to implement fixes (site speed, crawl errors, schema, mobile-friendliness). Manage off-page SEO efforts including link-building strategies and outreach campaigns. Monitor, analyze, and report on SEO performance using tools like Google Analytics, Search Console, Ahrefs, SEMrush, or Screaming Frog. Collaborate with content, product, and web teams to ensure SEO best practices are integrated across all platforms. Stay updated with the latest SEO trends, Google algorithm updates, and industry changes. Track competitor rankings and backlink profiles to inform strategy. Qualifications: 1 year of experience in SEO with a proven track record of improving search rankings and traffic. Solid understanding of search engine algorithms and ranking factors. Experience with SEO tools like Google Search Console, Google Analytics, Ahrefs, SEMrush, Screaming Frog, and similar. Basic HTML/CSS knowledge and familiarity with CMS platforms (WordPress, Shopify, Webflow, etc.). Strong analytical skills and proficiency in Excel or Google Sheets. Excellent communication and project management abilities. Preferred: Experience in e-commerce, SaaS, or B2B websites. Hands-on experience with local SEO, international SEO, or YouTube SEO. Familiarity with structured data and schema markup. Google Analytics and Google Ads certifications are a plus. Who can apply: Only those candidates can apply who: have minimum 1 years of experience Salary: ₹ 2,00,000 - 4,00,000 /year Experience: 1 year(s) Deadline: 2025-06-09 23:59:59 Skills required: Search Engine Optimization (SEO) About Company: Introducing Sorbet Labs, an avant-garde digital marketing startup reshaping B2B and B2C landscapes. Sorbet Digital prioritizes quality, offering bespoke solutions for businesses. Specializing in content SEO, we weave compelling narratives that resonate and fuel organic growth. Our innovative strategies leverage data-driven insights to optimize campaigns, ensuring maximum impact. Tailoring solutions to B2B dynamics, we amplify brand visibility and engagement. Sorbet Digital isn't just a marketing partner; we're architects of sustainable growth, seamlessly blending creativity with precision. Join us at the forefront of digital evolution, where excellence meets expansion, and businesses thrive.