Junior Digital Marketing Executive

Job Title:

Digital Marketing Executive

Location:

Gachibowli, Hyderabad

Experience Required:

1 to 3 years (hands-on experience in Google Ads & Meta Ads is a must)

Salary:

₹20,000 – ₹25,000 per month (based on experience and skill set)

Key Responsibilities:

• Plan, execute, and manage performance marketing campaigns on Google Ads (Search, Display, YouTube) and Meta Ads (Facebook, Instagram).
• Optimize campaigns to meet lead generation, ROAS, and CPL goals.
• Conduct keyword research, audience targeting, and competitor analysis.
• Track and analyze ad performance through Google Analytics, Meta Ads Manager, and UTM parameters.
• Create performance reports, dashboards, and data insights for stakeholders.
• Coordinate with design and content teams to create compelling ad creatives.
• Run A/B tests to improve CTR, conversions, and campaign performance.
• Monitor trends in digital marketing tools, techniques, and strategies.
• Maintain ad accounts, troubleshoot disapprovals, and ensure compliance with platform policies.

Desired Skills:

• Proven expertise in running and optimizing Google Ads & Meta Ads campaigns.
• Strong knowledge of campaign structures, bidding strategies, and conversion tracking.
• Experience with Google Analytics, Tag Manager, and Facebook Pixel setup.
• Understanding of landing page optimization and lead funnel strategy.
• Good communication and reporting skills.
• Ability to manage multiple campaigns and tight deadlines.

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits:

• Flexible schedule

Schedule:

• Day shift
• Fixed shift

Work Location: In person