Insights Curator

As an Insights Curator, you will play a crucial role in identifying, analyzing, and organizing insights related to consumer behavior, content trends, platforms, and industry developments. Your passion for researching, pattern-spotting, and translating data into impactful stories will be instrumental in supporting both business and creative teams. Your responsibilities will include: - Tracking daily content, cultural, and category trends across social media and digital platforms - Conducting research on consumer behavior, audience interests, and platform usage patterns - Curating relevant insights from various reports, social listening tools, and secondary research sources - Assisting in the creation of insight decks, POVs, trend reports, and presentations for internal teams - Collaborating closely with strategy, planning, and creative teams to facilitate data-driven decision-making - Maintaining internal libraries and trackers of insights, examples, and trends to ensure easy reference and accuracy To excel in this role, you should meet the following qualifications: - Minimum of 2 years of experience in insights, digital research, social media, planning, or related fields - Strong research skills with a keen interest in consumer behavior and digital culture - Good understanding of major social media platforms such as Instagram, YouTube, etc. - Ability to transform scattered information into clear and structured insights - Proficiency in Google Sheets/Excel and presentation tools like PPT/Keynote - Excellent written and verbal communication skills with high attention to detail and multitasking abilities It would be beneficial if you have: - Experience with social listening tools like Meltwater, Sprinklr, Talkwalker - Basic knowledge of analytics dashboards or platform data - Previous internships in strategy, insights, or digital marketing - Interest in pop culture, content trends, and evolving consumer behavior If you decide to join us, you can look forward to: - Hands-on learning opportunities in insights, strategy, and digital trends - Working closely with senior strategists and planners - Exposure to diverse categories, brands, and rapidly evolving consumer spaces - A creative, collaborative work environment that is driven by trends and innovation,