Influencer Marketer

1 - 5 years

3 - 5 Lacs

Posted:1 day ago| Platform: Naukri logo

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Skills Required

Work Mode

Work from Office

Job Type

Full Time

Job Description

Key Responsibilities

  • Develop and execute influencer marketing strategies across social media platforms (Instagram, YouTube, LinkedIn, etc.).
  • Identify, evaluate, and onboard relevant influencers and content creators aligned with the brands identity.
  • Negotiate contracts, manage budgets, and ensure ROI-driven collaborations.

• Build and maintain strong relationships with influencers, agencies, and other partners.

• Track, analyze, and report performance metrics (engagement, reach, conversions, ROI) of influencer campaigns.

  • Collaborate with internal teams (brand, performance, and creative) to ensure influencer content aligns with overall marketing objectives.
  • Stay updated on influencer marketing trends, competitor activities, and emerging platforms.

Requirements

• 35 years of proven experience in influencer marketing, preferably in consumer-facing brands.

• Strong understanding of social media platforms and influencer ecosystems.

• Excellent communication and negotiation skills.

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