1.0 - 5.0 years

3 - 5 Lacs

bengaluru

Work from Office

Key Responsibilities Develop and execute influencer marketing strategies across social media platforms (Instagram, YouTube, LinkedIn, etc.). Identify, evaluate, and onboard relevant influencers and content creators aligned with the brands identity. Negotiate contracts, manage budgets, and ensure ROI-driven collaborations. • Build and maintain strong relationships with influencers, agencies, and other partners. • Track, analyze, and report performance metrics (engagement, reach, conversions, ROI) of influencer campaigns. Collaborate with internal teams (brand, performance, and creative) to ensure influencer content aligns with overall marketing objectives. Stay updated on influencer marketing trends, competitor activities, and emerging platforms. Requirements • 35 years of proven experience in influencer marketing, preferably in consumer-facing brands. • Strong understanding of social media platforms and influencer ecosystems. • Excellent communication and negotiation skills.

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