I&F Decision Sci Practitioner Sr Analyst

Skill required: Delivery - Customer Insight & Marketing Analytics

Designation: I&F Decision Sci Practitioner Sr Analyst

Qualifications:Any Graduation

Years of Experience:5 to 8 years
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What would you do Process by which data from customer behavior is used to help make key business decisions via market segmentation and predictive analytics. This information is used by businesses for direct marketing, site selection, and customer relationship management.

What are we looking for Actionable Insights Minimum 4 years of experience in digital analytics. Must have a good understanding of digital marketing landscape and relevant tools Experience in SQL and Snowflake/GCP Exposure to Adobe Analytics & Looker products Must have worked on Marketing and Digital domain Must have worked on real life business cases involving, and not limited to, deep dives, ad-hoc, generating insights with actionable recommendations Knowledge of clickstream data Understanding of other Adobe Marketing Cloud products is a plus Ability to learn new tools and technologies as per the role requirement Adaptable and flexible Ability to work well in a team Agility for quick learning Commitment to quality Written and verbal communication
Roles and Responsibilities: You will be responsible for making your insight actionable; explaining complex analytics to non-technical audiences and making clear recommendations on how stakeholders should be using the insight youre providing Develop and execute SQL scripts to conduct ad hoc analyses and generate actionable recommendations Having deep knowledge of marketing and digital to help analyses campaign performance and provide recommendation for upcoming campaigns Present findings and recommendations to senior stakeholders Develop strong relationships with a range of stakeholders. Your network of contacts will prove key to maximizing how you add value through insight Collaborate closely with client /stakeholders to gather requirements around digital analytics reporting and analyses
Qualification
Any Graduation