Job Title: Senior Sales Executive / Account Executive Company: ICM Group Location: Naraina Vihar, New Delhi Experience: Minimum 3-5 Years in the events industry selling stall spaces/sponsorships About ICM Group ICM Group has been a leading name in the events and exhibitions industry for 25 years , renowned for organizing premium B2B and B2C events across diverse sectors, with a strong focus on travel and tourism exhibitions, roadshows, conclave, conferences and expo . We specialize in curating impactful platforms where businesses connect, showcase their offerings, and achieve significant growth. As a dynamic, family-run business poised for rapid expansion, we're seeking experienced and driven sales professionals to join our growing team. Job Role & Responsibilities We are seeking a highly motivated and experienced Senior Sales Executive / Account Executive to significantly contribute to our revenue growth by driving the sale of premium exhibition stall spaces and high-value sponsorship packages for our portfolio of 13-14 annual travel events. This pivotal role requires a seasoned sales professional capable of managing complex sales cycles, nurturing key client relationships, and consistently exceeding ambitious targets. Key Responsibilities: Strategic Sales & Revenue Generation: Independently sell premium exhibition spaces (stalls) and high-value sponsorship packages to key private exhibitors, including top-tier hotels, resorts, DMCs, major travel companies, and large corporate brands. Develop and execute sophisticated individual sales strategies to consistently meet and exceed challenging revenue targets. Identify and pursue opportunities for upselling and cross-selling within existing client accounts. Key Account Management & Growth: Build, develop, and maintain strong, long-term relationships with a portfolio of key corporate clients, sponsors, and partners. Act as a primary point of contact for assigned accounts, understanding their evolving needs and ensuring maximum value from their participation. Drive client retention and secure repeat business through proactive relationship nurturing and exceptional service. Advanced Lead Generation & Prospecting: Proactively identify and generate new business leads for potential high-value exhibitors and sponsors through in-depth market research, strategic networking, and targeted outreach. Leverage industry insights to uncover new opportunities and market segments. Consultative Sales & Negotiation: Conduct compelling presentations and pitches for event proposals and sponsorship decks, demonstrating a deep understanding of client business objectives. Lead complex negotiations with decision-makers to close high-value deals. Cross-functional Collaboration: Collaborate closely with the marketing team (including the Travel Trade Marketing Manager) to ensure sales efforts are integrated with attendee acquisition strategies and overall event promotion, providing valuable market insights. Work with the event management team to ensure seamless client experience from sales through event execution. Performance Tracking & Reporting: Maintain meticulous sales reports, manage an accurate sales pipeline within the CRM, and provide regular, insightful updates on sales performance, forecasts, and market trends to management. Industry Presence: Actively represent ICM Group at industry events, conferences, and networking forums to promote our events and cultivate new business relationships. Experience and Requirements: Minimum 3-5 years of extensive experience in direct B2B sales, with a proven track record of closing high-value deals in the events, exhibitions, media, or sponsorship sales industry or something similar. Demonstrable success in consistently meeting or exceeding challenging sales targets and revenue goals. Exceptional communication, negotiation, and presentation skills , with the ability to articulate complex value propositions to senior stakeholders. A strong existing network within the corporate, travel, tourism, hospitality, or advertising industry is a significant advantage. Highly proactive, self-motivated, results-oriented, and capable of working independently to drive substantial revenue. Strong client relationship management abilities with a focus on long-term partnerships. Proficiency in CRM software for pipeline management, forecasting, and reporting. Willingness to travel as per event and client requirements within India. Job Type: Full-time Pay: As per market standard + significant and progressive performance-based incentives/commissions tied directly to sales targets and overall revenue generation. This role offers substantial earning potential for top performers. Schedule: Monday to Saturday from 10 am to 6:30 pm Work Location: On Site at Naraina Vihar, New Delhi