Head PR & Corporate Communication

8 - 12 years

0 Lacs

Posted:2 days ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As a Public Relations (PR) professional, you will be responsible for strategic planning and implementation of PR strategies. This includes researching, writing, and distributing press releases, as well as analyzing media coverage. Your role will involve ensuring the successful implementation of PR campaigns, coordinating with third-party vendors, and managing content effectively for communication purposes. You will need to have a deep understanding of social dynamics and political acumen to maximize the impact of PR activities. This includes implementing newsletters across different media platforms and coordinating PR campaigns for festivals. Additionally, you will be required to conduct industry and competitor analysis to develop strategic plans for increasing organizational awareness. Networking and event management are crucial aspects of this role, as you will be expected to engage with media personnel, organize press conferences, and execute product launches. Your expertise in campaign development and execution will be essential in creating impactful PR campaigns across various media channels. Moreover, your ability to provide strategic recommendations for below-the-line (BTL) marketing will be a key aspect of your responsibilities. In addition to these tasks, you will be required to create brand-inspired campaigns that deliver real impact in the below-the-line (BTL) space. This will involve planning cross-platform integrated campaigns and leveraging different media channels effectively. Your educational background should include a graduate degree in Corporate Communications/PR, along with at least 8 years of experience in Public Relations, preferably in the events, entertainment, and advertising sectors. To excel in this role, you should possess exceptional communication skills, a proven track record in handling PR and communication functions, and expertise in planning and executing integrated campaigns across various media channels. Furthermore, being well-connected with Global PR Agencies, having a keen interest in working in the Arts and culture space, and being well-networked and well-read will be advantageous for this position.,

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