Company: UpTik Location: Hyderabad, India Role Type: Full-time Salary: 5.5 to 6 LPA About Us UpTik is a forward-thinking fintech company revolutionizing the field of invoice discounting. By enabling businesses to access working capital swiftly, we support their growth and ensure financial resilience. Join us in our mission to transform the financial landscape for businesses across India. Role Overview We are looking for an experienced and results-oriented Digital Marketer Manager to lead our digital marketing initiatives. The ideal candidate will have a minimum of 3 years of hands-on experience in executing high-performance digital advertising campaigns, developing effective SEO strategies, and generating high-quality leads. This role is vital in strengthening our online presence and accelerating customer acquisition. Key Responsibilities Performance Marketing Plan, execute, and optimize paid marketing campaigns across platforms such as Google Ads, Meta Ads (Facebook/Instagram), LinkedIn, and others. Develop data-driven strategies to acquire high-quality leads while optimizing for cost-per-acquisition (CPA) and maximizing return on ad spend (ROAS). Analytics & Reporting Monitor and evaluate campaign performance using tools such as Google Analytics, Ads Manager, and other relevant platforms. Prepare detailed performance reports and provide actionable insights for continuous improvement. Lead Generation Design and manage lead generation funnels in alignment with sales and CRM teams. Conduct A/B and multivariate testing to refine landing pages, ad creatives, and call-to-action (CTA) elements. Collaboration Collaborate with content creators, designers, and CRM teams to develop impactful ad creatives and user-centric landing pages. Stay abreast of industry trends, emerging tools, and digital marketing best practices. Qualifications & Skills Minimum of 3 years of experience in performance marketing and SEO, with a proven track record of delivering measurable results. Proficient in Google Ads, Meta Ads, LinkedIn Ads, and other digital marketing platforms. Strong understanding of SEO principles, along with experience using tools such as SEMrush, Ahrefs, or similar. Hands-on experience in lead generation strategies and tools. Skilled in A/B testing, campaign optimization, and making data-driven decisions. Excellent communication and cross-functional collaboration skills. Experience in fintech or B2B marketing is highly desirable. What We Offer Competitive compensation with performance-based incentives. Opportunity to lead and shape the digital marketing strategy of a high-growth fintech company. A collaborative and innovative work environment. Access to advanced tools and resources to support your professional growth. How to Apply Interested candidates may send their updated resume to (Sindhu@growwcap.com) with the subject line: Performance Marketer Application \[Your Name] Be a part of UpTik and lead the digital transformation in invoice discounting.
About Us: UpTik is an innovative fintech company revolutionizing invoice discounting. We enable businesses to access working capital efficiently and foster financial growth. Join us as we redefine invoice discounting in India and create value for businesses across industries. Role Overview: We are seeking a Customer Relationship Management (CRM) Head to lead our customer engagement strategies, drive sales conversions, and ensure seamless client experiences. The ideal candidate must have 6+ years of experience in CRM, sales, and team management, preferably in the fintech or financial services industry. Key Responsibilities: Customer Relationship Management. Build and maintain strong relationships with clients, acting as their primary point of contact. Ensure high levels of customer satisfaction by addressing queries and concerns promptly. Sales Conversion: Develop and implement strategies to convert leads into active customers. Collaborate with the marketing team to optimize sales funnels and achieve revenue targets. Team Leadership: Lead, mentor, and manage a team of telecallers to ensure peak performance. Set performance metrics, monitor progress, and provide regular feedback to team members. Client Onboarding & Retention: Oversee the onboarding process to ensure smooth client integration with the platform. Develop retention strategies to minimize churn and maximize customer lifetime value. Process Optimization: Analyze customer feedback to identify opportunities for process improvement. Work closely with product and operations teams to enhance the customer experience. Qualifications & Skills: Bachelors degree in Business, Finance, or a related field (MBA preferred). Minimum 6 years of experience in CRM, sales, or client servicing roles, with proven leadership experience. Strong understanding of fintech products, preferably invoice discounting or similar financial services. Exceptional communication, negotiation, and interpersonal skills. Proven ability to lead teams and achieve performance metrics. Analytical mindset with the ability to use data for decision-making. Proficiency in CRM software and tools is a plus. What We Offer: Competitive salary and performance-based incentives. Opportunity to work with a fast-growing fintech startup. Collaborative and dynamic work environment. Professional growth and leadership opportunities.
We are seeking a motivated Tele Sales Executive to join our fast-growing investment desk, focused on invoice discounting . Your role will involve calling leads generated from digital campaigns and helping them understand the benefits of investing in invoice discounting through Uptik. You will be the first voice of Growwcap Fintech Pvt Ltd (Uptik) to potential investors responsible for engaging them, explaining how invoice discounting works, and encouraging them to take the next step toward a fixed-return investment. Role & responsibilities: Call potential investors from daily-generated lead lists. Explain the basics of invoice discounting and Uptik's investment model (training provided). Handle objections and address initial queries confidently. Identify interested prospects and schedule follow-up calls with the CRM/Sales Lead. Maintain call records, lead status, and remarks in CRM/Excel in real-time. Follow communication scripts and ensure brand tone and professionalism. Share feedback from calls to improve lead quality and pitch strategy. Preferred candidate profile 2 to 4 years of experience in telesales or outbound calling (preferably in financial services, NBFCs, fintech, or insurance). Fluent in English and Hindi (Telugu or any regional language is a bonus). Confident verbal communicator with good listening skills. Comfortable working with lead sheets, CRM tools, or calling platforms. A basic understanding of investments or interest in financial products is a plus. Enthusiastic, target-driven, and self-motivated Has prior experience explaining financial or technical products to customers Works well with scripts but is confident in natural conversation
Role & responsibilities : Talent Acquisition Manage end-to-end recruitment: job posting, shortlisting, scheduling, and offer rollouts. Liaise with department heads to understand hiring needs. Build a strong pipeline of qualified candidates through various sourcing strategies. Onboarding & Induction Own the employee onboarding journey to ensure a smooth and engaging start. Coordinate documentation, system access, and induction plans. HR Policy Creation & Implementation Draft, update, and implement HR policies in alignment with the company's vision and compliance requirements. Ensure all employees are aware of, trained on, and adhering to company policies (leave, attendance, code of conduct, etc.). Periodically review and revise policies based on company growth and legal changes. HR Operations & Compliance Maintain and update employee records (leaves, attendance, documents). Maintain payroll inputs and support compliance for PF, ESI, TDS, etc. Ensure all HR records are audit-ready. Employee Engagement & Culture Organize regular employee engagement activities and events. Be a culture custodian monitor team morale and resolve grievances professionally. Exit Formalities Coordinate exit interviews and full-and-final settlements. Track attrition trends and suggest improvements. Preferred candidate profile : Were looking for someone who: Is hands-on and proactive , not just a coordinator but a problem-solver. Should be able to draft and implement HR policies. Can manage multiple responsibilities independently without micromanagement. Understands the importance of team culture, communication, and confidentiality . Has worked with tools like Zoho People, Keka, Darwinbox, or similar HRMS platforms . Is comfortable using Excel/Google Sheets for basic HR data management. Demonstrates strong written and verbal communication skills . Can adapt quickly to changing needs and is open to learning.